dating coach Evan Marc Katz

Writing


My Books

I Can’t Believe I’m Buying This Book Why You’re Still Single

My first book, written while I was working in customer care at JDate in 2002. There are a few dated references, but I’d like to think it holds up surprisingly well. Not only is it funnier than my more recent stuff, but it’s a great place to start if you’re first dipping your toes in the online dating waters.

Read more about my book here.

My second book was written, in part, as a response to “He’s Just Not That Into You”. It probably would have sold more copies if it were called “WHY He’s Just Not That Into You”. Still, the he said/she said author dynamic, the short punchy chapters and the occasional killer metaphor (“Hitting on 20”) makes this a solid entry in the “self-help lite” category.

Read more about my book here.

 

 

Evan Recommends

 

Dating and Relationship Books




Marry Him The Tao of Dating
Lori Gottlieb knocks it out of the park with a comprehensive look at the plight of highly successful, educated women in their frustrating quest for love. Dozens of experts all point to the same conclusion - refusal to compromise is a one-way ticket to permanent single status, and the sooner you learn what's important in a relationship, the sooner you can find the man who's built to last.
tao dating book
Dr. Alex Benzer uses his deep knowledge of the mind and Eastern philosophy to create a must-read manifesto for smart, strong, successful women. It’s brainy stuff, but it’s a worthwhile venture. I devoured this book in one night and since Alex and I agree on 95% of our material, I can give you an enthusiastic endorsement.
He’s Just Not Your Type Getting to I Do
Written from a place of deep caring and experience, Syrtash points out that what we think we want, and what’s really good for us are often two different things. If this wise book doesn’t jolt you out of your old, broken dating patterns, nothing else will.
Dr. Pat Allen lays out some important concepts that I use in my own coaching, involving “feminine energy” and the lifecycle of relationships. She’s a Los Angeles legend, a woman I actually consulted for advice before getting married, and she really knows her stuff.
Why He Didn’t Call You Back No More Mr. Nice Guy
Rachel Greenwald interviews 1000 men and learns that 85% of the time, it’s not just “chemistry” that prevents him from calling you back. It’s something you actually did on the date. Knowledge is power, and, by reading this book, you’ll immediately learn what you’ve inadvertently been doing wrong, and how to course-correct on your next date.
Don’t let the title scare you off. Whether you’re a nice guy or a nice girl, if you’re finding that you get walked all over in relationships, this is the book for you. Learn how being nice is a pathology of its own, and how you can still be a good person and stand up for what you believe in. In fact, you’ll attract a better partner when you do.
 
Why Men Love Bitches The Game
Same idea as “No More Mr. Nice Guy”, except written specifically for women. While not written by a doctor, it offers practical advice as to how a little confidence and backbone in dating can go an extremely long way.
Distasteful though it might be, this bestseller is an amazingly well-told story about a society of pick-up artists and how they manage to manipulate and seduce women. If you want a good read – closer to a novel than a self-help book – you’ll marvel at how shy, nerdy guys, armed with information, quickly turn into toxic players. A great look inside the insecure male mind.
 
Screw Cupid Men Are From Mars, Women Are From Venus
If “The Game” told men how to talk to women, Screw Cupid shows women how to fearlessly approach cute guys. Using Scholfield’s very funny anecdotes – she used herself as a human guinea pig – you can overcome your fear of rejection and make the right guy fall for you.
The granddaddy of this genre, and a highly worthy read. I don’t think men and women are as different as Gray makes us out to be, but I do think that understanding our few differences is essential. No longer will you be consistently surprised when he doesn’t do what exactly you want him to do.
 
He’s Just Not That Into You  
My sister said it right: it’s not a book; it’s a bumper sticker. But it’s a very important bumper sticker. If a man’s not giving you the effort that you deserve to feel safe in the relationship, he’s not your future husband. Move on.

 

 

Sociological Books on Dating and Relationships




Why We Love Unhooked Generation
Dr. Helen Fisher explains the neurobiology behind love and how it’s adapted and evolved. Chemistry, she feels, is an adaptive function designed to help us overcome the impracticality of monogamy. The high feeling of being “in love” mirror the high feeling of doing cocaine, lighting up the same brain centers. This, and other fascinating research, will illuminate your understanding of why we love.
Jillian Straus takes a sociological look at why Generation X has remained single for far longer than our parents’ generation. Money, unrealistic expectations, gender equality, Hollywood fantasy, abundant opportunity – you name it, and my generation’s suffering from its consequences. If you’re born between 1965-1976, this explains your singledom as well as anything.
 
First Comes Marriage The Paradox of Choice
An incredibly wise book, explaining why arranged Indian marriage is as successful – or more successful – than Western-style dating. Bound by the desire to grow and commit together, Indian couples are often happier than American couples. Seth never suggests that we should adopt arranged marriage, but illustrates how having a realistic set of expectations creates healthier long-term relationships.
Like The Tipping Point and Freakonomics, this book presents a paradigm shift in thinking about modern society. In fact, more choices do NOT make us happier as people. Reading The Paradox of Choice literally changed my decision making in regards to dating overnight, and helped me have the courage to choose the woman who would become my wife.

 

 

Spiritual and Self-Help Books




The Untethered Soul A New Earth
If you wonder if you’re emotionally healthy enough to even be in a relationship, you must read this. Belying its spiritual title, this book is filled with practical metaphors designed to empower you to let go of the negativity and fear of the past. This may be the most important book you ever read.
Like the Untethered Soul, except endorsed by Oprah, and a little harder to read. If you struggle with your own happiness and want to see how you are the common denominator in your life, Tolle helps you find a more Zen mindset.
 
How To Win Friends And Influence People How I Raised Myself From Failure to Success in Selling
The best dating book, just not written for dating. A lot of my philosophy is cribbed from Dale Carnegie’s timeless advice. Because whether you’re in dating or in sales, ultimately, it’s all about getting people to like you. With confidence, enthusiasm, and a keen understanding about what makes people tick, the author passes along his remarkable wisdom to you.
A Dale Carnegie disciple, Frank Bettger was a top insurance salesman in the 1930’s, who figured out why people trusted him with their lives and money. In similar old school fashion, he lays out his theories, which double as incredible dating advice. A crystal-clear primer on human behavior and relationships.

 

 

Published Articles

Check out my published articles here