Breaking Up Is Kind, Not Cruel

Ever found yourself on a third or fourth date with a guy you’re not even into… just because he’s nice (or cute)? In this episode, I unpack why so many smart, empathetic women stay out of guilt, fear, or people-pleasing. You’ll learn the difference between being kind and being honest, why slow fading is cruel, and how breaking things off fast is an act of compassion. If you struggle to set boundaries or let go of guys, this episode is your wake-up call.

Believe the Negatives, Ignore the Positives

Ever get excited about a great first date, only to spiral into trying to predict the future? In this episode of the Love U Podcast, I reveal why trying to figure out if he’s “The One” too soon can sabotage your connection. Learn how to stay present, pace the relationship, and still spot red flags early enough to walk away from the wrong guys. I’ll show you how to hold two truths at once: don’t rush to label him your soulmate, but don’t ignore signs that he’s not right either. If you’ve ever struggled to balance hope with healthy skepticism, this episode will bring you clarity and peace of mind. Tune in now.

Throw Away The Rulebook in Your Head!

Are your dating standards helping you or quietly sabotaging your love life? In this Love U Podcast, I unpack the hidden rulebook many women carry about how men should behave and why it’s getting in the way of real connection. You’ll hear six common behaviors women often misinterpret as red flags, how to rethink the idea of “wrong” versus “different,” and why letting go of rigid expectations can open the door to lasting love. If you’ve ever written someone off for something small or struggled to balance chemistry with compatibility, this episode will help you shift your mindset and make smarter choices in dating.

The Midlife Manifesto – Interview with Chip Conley

What if aging made you more desirable, not less? In this episode of the Love U Podcast, I sit down with Chip Conley—author, entrepreneur, and founder of the Modern Elder Academy—to talk about love, identity, and reinvention in the second half of life. We explore the difference between aging and “saging,” how men experience loneliness and intimacy, and why dating in midlife offers a deeper kind of connection. Chip shares his own lessons on grief, self-worth, and emotional fluency—and how women can stop internalizing cultural myths about becoming invisible. If you’ve ever wondered whether your best years in love are behind you, this conversation will shift your mindset and open your heart.

About Today’s Guest:
Chip Conley is on a midlife mission. After disrupting the hospitality industry twice, first as the founder of Joie de Vivre Hospitality, the second-largest operator of boutique hotels in the U.S., and then as Airbnb’s Head of Global Hospitality and Strategy, leading a worldwide revolution in travel, Conley co-founded MEA (Modern Elder Academy) in January 2018 in Baja California, Mexico. Inspired by his experience of intergenerational mentoring as a ‘modern elder’ at Airbnb, where his guidance was instrumental to the company’s extraordinary transformation from fast-growing start-up to the world’s most valuable hospitality brand, MEA is the world’s first ‘midlife wisdom school’ and has a 2,600-acre regenerative horse ranch in Santa Fe, New Mexico which opened in May 2024. Dedicated to reframing the concept of aging, MEA supports students to navigate midlife with a renewed sense of purpose and possibility. A New York Times bestselling author, Conley’s 7th book “Learning to Love Midlife: 12 Reasons Why Life Gets Better with Age” is about rebranding midlife to help people understand the upside of this often-misunderstood life stage and he was asked to give a 2023 TED talk on the “midlife chrysalis.”

Where You Can Find Chip:

LinkedIN: www.linkedin.com/in/chipconleysf/
Instagram: @chipconley
Facebook: @chipconley
Youtube: @TheMidlifeChrysalisPodcast

Website: meawisdom.com
chipconley.com

What If I Hire You and It Doesn’t Work?

What if your biggest fear in dating isn’t rejection—it’s investing time, money, and hope into change…only to feel like nothing works? In this episode of the Love U Podcast, I share a powerful conversation with a client who overcame that exact fear and discovered why success in love is never about luck. We’ll explore how to break free from dating inertia, replace limiting beliefs, and build the confidence to attract the right man. You’ll learn why results come from deliberate action, not passive hope—and why fear of failure is the very thing keeping you stuck. Listen in and find out how to take control of your love life starting today.

What You’ll Hear:

  • Why fear of failure — not men — is the #1 reason women hesitate to invest in dating coaching.
  • The truth about my 100% success rate (and what “success” really means in Love U).
  • How coaching differs from therapy, self-help books, and passive dating advice.
  • The three biggest transformations I can virtually guarantee in six months of working together.
  • Why “doing nothing” guarantees the same disappointing results you’ve been getting.
  • How building dating confidence affects every other part of your life.
  • Why dating is a skill — and how to master it with structure, accountability, and practice.
  • The “Biggest Loser” metaphor for personal growth and why small wins still count as success.
  • My own history of repeated failure — and why it made me better at love (and at coaching).
  • A pep talk for taking action now so you can create the love you deserve.

Full Episode Transcript:
Exciting episode today. Sincerely excited because it’s different. It’s not just dating advice today.

This is much larger. So, I’m really going to encourage you to stick around. And this is based on a conversation I had with a current client who’s working through her fear of failure.

So, the truth that I understand about most people who are listening to the Love U podcast right now is that they would invest their hard-earned money for dating coaching. They’re not worried that I’m an unethical operator. Their biggest fear that, again, I’m discovering late in life, their biggest fear is that they’re going to hire me as a coach and nothing is going to change.

So, if you’ve ever listened to this podcast and thought, maybe I should hire him, but I’m really worried that it’s not going to work, I want you to listen to this podcast and I want you to hear why I have a 100% success rate. Stick around. My name is Evan Marc Katz.

This is the Love U podcast. I thank you for listening. If you haven’t already, subscribe on YouTube, Spotify, Apple, leave us a positive review, go and tell a friend about us.
We’re making a small difference in our corner of the internet here. Just a reminder that next installment of the Extraordinary Love Series is this Wednesday. I’m doing a Zoom call followed by a live Q&A.

The topic is what high-quality men want in a long-term partner. If you haven’t already, go to extraordinaryloveseries.com, register for free, and I’ll see you in class. It should be a lot of fun.

So, a few months ago, I did an episode of this podcast on fear, why it’s a real thing, but fear is always the problem and never the solution. So, we just have to kind of talk about fear because it undergirds every conversation about dating, relationships, sex, and men. It’s generally not men that my clients are afraid of.

It’s failure. It’s putting themselves in another situation, making themselves emotionally vulnerable, and ending up right back where they started, right? Feeling bad about themselves, feeling bad about their prospects, feeling bad about men. So, we can understand the thought process here.

What if I give everything to this process and I still end up alone? What if I do the work and nothing changes? So, any person who’s listening to this podcast has thought of that, but it’s not entirely different than the why would I go on this diet or why would I hire this personal trainer? Why would I go to a shrink, right, when I’ve been depressed on and off for my whole life? It’s the assumption that nothing ever changes, and that’s not true. We know that’s not true. You’re a different person than you were five years ago, 10 years ago, 20 years ago.

You’ve changed and evolved. Maybe this one issue hasn’t sorted itself out, but things change all the time and we have the capacity to change all the time. So, let’s acknowledge that fear of some process not working, any process not working, is valid and understand that no one in my shoes ever gives a money-back guarantee.

I don’t think they can give a money-back guarantee. No more than your lawyer can guarantee that they win your case or your shrink could stop you from being anxious or a doctor gives their money back if you come to the ER and there’s a complication. In a service-based business, you provide your work.

So, why does anybody hire those people? Why would I hire a general contractor to redo something in my backyard? Well, it’s because that person has a body of work and they’ve proven to do it time and again and they come recommended by someone else and I can’t necessarily do it myself. So, that’s why we hire specialists. We pay big money for specialists.
I don’t want to tell you how much my backyard cost. So, the question isn’t whether someone’s going to do their best or do their job competently, it’s whether you’re going to be happy with the results. That’s the important part.

You got to be happy with the results. So, I’m going to bring this back to you listening right now. Smart, strong, successful woman, decades of dating and relationship disappointments in your past, not confident based on your life experience that anything is going to work.

Most of your relationships are a testament to how relationships and men are ultimately disappointing and make you feel maybe it’s better to be alone than to be in another bad relationship. We’ve talked about that a million times on this podcast. It’s the middle.

Well, being alone and not getting hurt by a guy is better than being devastated by a guy, so I think I’m going to be alone. And what we never do is avail ourselves to the possibility that, oh, I could actually be happy with a guy. Relationships don’t have to end up in disappointment or failure.

That’s a huge concept, the idea that, oh, of course it’s better to be alone than to be in a relationship where I’m verbally abused and neglected. Well, sure, that’s a no-brainer, but that’s mostly like getting rid of a disease. Well, now you’re better off than you were before.

We want to get you to a higher plane. And so, all of this work that we’re doing is about the idea of taking you to a higher plane. And so, everybody who’s listening, and again, I’ve been doing this for 22 years, I mention that a lot because it’s on my mind a lot.

I have a blog that’s got 35 million plus readers. This podcast has reached 3 million people. You know I’m not working with 35 million people or 3 million people, right? I’m working with a tiny, tiny percentage of people, most of whom have never, like most of the listeners have never hired me.

So, they couldn’t possibly know whether this would work for them, right? But structured, immersive dating coaching done right is very much different than whatever you’ve been doing on your own. Therapy, self-help books, Instagram reels. So, if you’re sort of like listening to this over and over week after week and nodding your head and feeling a little triggered and challenged sometimes but knowing that ultimately I’m just trying to speak my truth and try to be compassionate to where you’re at and show you a way out and flip your negative to a positive.

So, we’d start with a rhetorical question if you’re afraid that working together would not work, right? What’s the alternative? The alternative is what you’re doing right now. Maybe doing nothing, not dating at all, sort of hoping that the right guy meets you in real life through your normal interactions. Maybe swipe sometimes, maybe just sort of stay stuck learning about dating and relationships, listening, working on yourself, right? And it’s all very passive, which is fine.

There’s a time in your life to be passive. There’s a time in your to heal. But understand that what we do here is far more than hand me a man, right? This is about self-awareness, right? You understanding you, your belief system, how you show up in the world, what you think of guys, how you show up on dates and within relationships and you communicate.

It’s about replacing limiting beliefs with more powerful and effective ones. It’s about recognizing patterns that we’re all too close to see our own patterns, right? How do we know that? Think about one of your friends, right? One of your single friends. Why is she still single? You know the answer to that question.

You don’t have to be a dating coach to do it. So, we could always see people more clearly than they can see themselves. That’s the value of having a respected third party.
And it’s about learning to trust yourself. The thing I see most with women is not that you don’t like yourself. Most of my women have confidence in either their kindness, their intelligence, their work ethic, their acumen, their friendships, their parenting skills.

I work with women who have confidence in every arena except this one arena, dating relationships and men. So, we need to restore your confidence to this arena so you could be the kind of person who gets a quality man to want to commit his life to you. Confidence is a really attractive quality.

And when you’ve been hollowed out by bad relationships, it’s hard to have confidence. It’s a bit of a negative feedback loop. So, when people come here, you know, I use for YouTube people, you could see, I always use a post-it note.

We talk about a post-it note and the post-it note is the destination. It’s where you’re going. So, when people come to me, they’re generally stuck and we need to get them unstuck and on the road to success.

So, I would ask you if you came to me as your coach, and again, this is the real solicitation. You could listen to this podcast for free in perpetuity. But if you came to me for coaching for six months, one year, by the end of our time together, you didn’t meet your husband, but you stopped choosing emotionally unavailable men, you set healthier boundaries, you were more confident in your ability to date online and communicate your needs.

Was our effort a failure or was it a success? And that thing that I just mentioned to you is something I can virtually guarantee to everybody. That if you and I work together for six months, you will be less anxious, you will be less negative, you’ll be more confident in your ability to attract a quality man, weed out the bad ones, and make the right one want to stick around forever. I just can’t tell you when that man comes along.

So, the what if I fail thing, which again is always lurking underneath this talk about dating relationships and men, is what if I fail? Well, the counter arguments are pretty simple. I’m going to run down them. Again, I know when I’m doing this, I’m using logic rather than emotion.

Emotion is more powerful. Risk aversion is more powerful. I would rather not date at all than to take the chance of opening my heart and be in love.

I’d rather be alone for the rest of my life than to admit I need help and hire a dating coach. That’s far more emotion than logic because nobody wants to be alone for the rest of their life. But then again, nobody wants to hire a dating coach either.

Because what if I fail? You see how these things tie together. So, right now you’re not where you want to be. So, if you’re not where you want to be right now, doing nothing pretty much guarantees that you stay on the same path.

That’s inertia. That’s everybody, definition of insanity. Clarity is power, whether you recognize that or not.

Once we work together, you know what kind of man works for you, what kind of man is a waste of time. You take the principles that you’re learning from the Love U podcast in Love U and you apply them in your real life. So, it’s not just book learning.

No more than reading about washboard abs is the same as having washboard abs. You’re actually applying it and you have someone who’s holding you accountable to it. Then the idea that when you learn all of this, when you know as much as I know about dating and relationships, sincerely.

You could practice law for 20 years and there’s still a growth curve. If you’re taking my course and you’re working with me, I could teach you literally everything I know in six months. Then you will know as much as I do, which is cool.

My expertise goes really deep on one narrow, narrow subject. So, that’s the exciting part is you will have the confidence and the clarity to be your own dating coach by the time we’re done working together. That is a gift.

That is the gift that keeps on giving. That is teaching a woman to fish rather than catching a fish for her. Also, by doing dating coaching, you gain experience.

A lot of people, again, are kind of like armchair experts. They’ll read and they’ll go to therapy and they’ll heal, but they don’t actually get boots on the ground experience.

here’s a lot of dating coaches who don’t insist on dating.

They do some sort of therapy. They’ll talk about who hurt you in the past and your attachment style. It’s all past stuff, which is relevant.

We’ll spend about the first month of coaching on your past and on your confidence. Then we’re going to start dating because if you go on a date a week between now and the time we’re done working together, you’re going to find a guy that you like if you do the things that I ask you to do. It will happen.

It’s not if it’ll happen. It’s when it’ll happen. A lot of people like dating, the idea of finding love in theory, but don’t want to put it into practice.

When people come to me, there’s accountability. You have to put it into practice. If I’m the personal trainer, you kind of have to come to the gym.

You can’t just read the book at home. Then you also stop outsourcing the most important thing in your life to luck. That’s what most people want, like winning the lottery, like a safe with money coming down.

That’s miraculous. It’s wonderful if that happens. I don’t like that model to build wealth.

I want to be more on top of my own income and savings in 401k and 529 and all the things that I do to make sure my family is secure. It’s much more systemized and strategic and a slow burn. That is exactly what dating and relationships are.

It’s building up that muscle instead of sort of hoping to get lucky. That very, very passive way that most people try to approach love is essentially luck. I’m just going to live my life and I’m going to go to pick a ball and I’m going to go to salsa and if I meet him, fine.

If I don’t meet him, fine. How many dates did you go on with that strategy last year? One? Two? You’ve gone on two dates. You work with me, I’ll get you on a date a week.

Which is going to produce results faster? Seems pretty obvious. What if you keep on doing what you’re doing for the next five years, for the next 10 years? What if you’re like the woman I mentioned in the last podcast who joined my mailing list and listened to me for 10 years, went from 50 to 60? It is harder to meet men when you’re 60 than when you’re 50. It’s harder to meet men when you’re 50 than when you’re 40.

We know this. There’s literally no better time than the present, presuming you’re in a decent place in your life and you’re healthy and you’re financially secure, of course. But there’s no better time than the present to have the highest market value, I hate to even use those terms, to the kind of men that you want.

So you don’t want to miss out on love. It’s out there. There is some guy out in the universe who has no idea you exist and he can’t find you because you’re not dating.

You’re a product that’s not advertising yourself actively and you’re wondering why nobody’s buying your product. So my job is to help you market your product in the most effective way so that your target market wants to buy it and does. That’s a very, very achievable goal and we get to do it here all the time.

Go to my website, go to Love U love stories, read for yourself. There’s a hundred wedding photos on there. I have 500 more where that came from, where people won’t let me use their photos because no one wants to admit they had a dating coach.

So believe you me, this is not an if, this will make a difference. It’s a when. So there’s no failure in seeking love with intention and we know this about everything else.

You don’t want to be the what if person. What if I tried out for the school play? What if I wrote that novel? What if I asked for the race? You never want to be the what if person. You want to raise your bar high because if you raise your bar high, the worst thing if you raise your bar up here is that you achieve here.

But you grow, you evolve, you become the kind of person that attracts the kind of man that you’ve always wanted. But it doesn’t happen by thinking it, it only happens by doing. So I always use a bunch of broken metaphors in my work.

You’ve heard it here before. So I’ll use the biggest loser metaphor. Now I know better than to ever compare my clients to the biggest loser.

So again, it’s the TV show The Biggest Loser where people go on and they’re 300 pounds and they have a personal trainer for like 10 weeks. So imagine they went to a personal trainer for like 10 weeks and in those 10 weeks you lose 100 pounds. So my question for you is are you a success or are you a failure? I think you’re a success.

Like obviously you lost 100 pounds in 10 weeks. Maybe you’re not bikini ready yet. Maybe you’re not going to win the Miss America contest the way it’s designed.

But if you’ve gone from 300 pounds to lost 100 pounds in 10 weeks, you’ve proven that you can take action, you can do hard things, that you can diet and exercise and see a tangible result if you stick with the process. So maybe I’m foolish or naive or wired a little bit differently. But I am far more comfortable, and this is me, Evan, trying, failing, learning, growing than the alternative, doing nothing, wondering what could be and regretting that nothing ever changes.

And failure is like that’s my default setting in life. I got fired from every job I ever had in my 20s. I wrote a dozen screenplays that didn’t sell and didn’t make me a dollar.
I went out with 300 women over 10 years of trying to get to where I am now. So I really, really know failure. I’m comfortable with it.

But what happened? I turned all of those failures, and it’s not to be self-aggrandizing, I turned all of those failures into a success, a career in writing, different than the writing I started with, but a career in writing, a career where I don’t have a boss and I can’t get fired. I get to make a difference on my own terms, and I get to talk about all the mistakes that I made in the process of dating 300 people to be evolved enough to choose my wife to have a happy marriage. So I’m like the luckiest guy in the world.

But it wasn’t luck. It wasn’t a thing that happened to me. It was a thing that I did.

And it was driven because I was more afraid of being alone for the rest of my life than I was afraid of failing at dating and relationships. That’s why I kept on going out with one or two people a week for 10 years. The goal of having a partner who loved me unconditionally was the most important thing by far.

So I know this whole thing comes off as a plug for my services. I get that. And I know that’s not necessarily like a good look, but it’s not about you hiring me.

This is about the pep talk. This is about the call to action. This is about being optimistic and love.

This is about smiling at strangers. This is about dating online with regularity. It’s about opening your heart instead of closing it.

It’s about trying different people on for size and seeing who fits and what surprises you. It’s about doing anything different than you’ve been doing or that you’re doing right now so you can meet a great partner and have a really great life. So if something I said inspires you to do something without me, great.

Go do it. And if you want a step-by-step template and someone holding your hand through the process because it is sometimes daunting and scary and we all have blind spots and fears, I’d be honored to hold your hand through that process. Go to evanmarckatz.com/now, book a time to talk with me and I will show you the way.

Just don’t be afraid of what happens when you reach out to me. I’m the safest guy in the world. I am not going to let you down.

You are not going to fail. You’re going to experience things. You’re going to grow.

You’re going to get more confident, more self-aware, more experienced, more discerning, more boundaries. You’re going to transform yourself as a human being and it’s going to filter down to every single aspect of your life, relationships with your parents, with your kids, with the people at work and especially your romantic relationships. My name is Evan Marc Katz.

This is the Love U Podcast. I thank you for listening to me today. I know it’s a lot easier to sell a podcast that’s five texts that you could send that are going to make him crave you.

I just don’t like to do those. I just don’t like that. I think they’re dumb.

Sorry all the people who do five texts that’ll make him crave you. I’ve probably done something like that but I really don’t like doing stuff like that. I like doing stuff like this because it’s more real.

It’s more authentic. It goes deeper and it cuts to the root of why so many more people watch and listen to my stuff than actually hire me and I’m doing fine. Don’t worry about me but for your sake do something.

Don’t listen and do nothing because I really want you to have the love that you deserve. That’s all I got for today. Don’t forget to subscribe.

Don’t forget to leave us positive reviews, whatever one does at the end of a podcast. Most importantly, believe that love is worth it. It is.

I’m surrounded by love every day. My wife, my kids, my clients, the people who are having success in these programs. I could do my next podcast.

I could do three success stories with clients that I’m working with right now. I’m not going to do that because I have another one scripted but just know you have the opportunity to take control of your life. I want you to take that opportunity for you.

That’s all I got. I didn’t mention the Extraordinary Love series. I did at the top but extraordinaryloveseries.com. If you join, I’ll see you on Wednesday and be able to answer your questions about how you could attract a high-value man.

That should be a fun conversation as well. Have a great day. Bye-bye.

Victoria’s Love U Love Story

Ever wonder if it’s possible to start over—emotionally, romantically, even financially—at 60? In this episode, I talk with Victoria, a powerhouse of resilience who walked away from a 30-year marriage, faced down fear, and built a brand-new life from the ground up. We explore what it really takes to leave a relationship that looks fine on the outside but feels empty on the inside, how to trust yourself again after decades of self-doubt, and why reinvention isn’t just possible—it’s powerful. If you’ve ever questioned whether you’re too old or too late for lasting love, Victoria’s story will show you what’s possible when you finally put yourself first.

What You’ll Hear:

  • I talk with Victoria, a sharp, 72-year-old Love U graduate from Phoenix, who rebuilt her life and love story after a 30-year marriage ended in her 60s.
  • You’ll hear how she went from terrified and isolated post-divorce to confidently dating—and why she rejected the belief that women over 60 are “undesirable.”
  • We discuss why opening yourself up to men from different backgrounds (not just your “type”) can lead to unexpected, fulfilling connections.
  • Victoria shares the powerful mindset shift that helped her let go of “good guys” who weren’t a true fit—without guilt, drama, or wasting years.
  • We explore how she learned to embrace her feminine side and allow men to “do for her,” even though she’s perfectly capable on her own.
  • You’ll hear the story of meeting her current partner online at 68, navigating a long-distance relationship, and creating a deep, mutual adoration.
  • We unpack why “easy” and “agreeable” are underrated traits in a partner—and how to look beneath the surface to find lasting compatibility.
  • Victoria reveals what she wishes her younger self knew about choosing the right man, and why she believes love is possible at any age.
  • Finally, she explains how Love U’s community and male perspective on dating helped her rewrite her relationship future.

Full Episode Transcript:

Hey, this is Evan Marc Katz, dating and relationship coach for smart, strong, successful women, your personal trainer for love. Welcome back to the Love U podcast, where you can learn everything there is to know about dating and relationships, sex and men from a man’s point of view. If you are a regular listener, do me a solid subscribe on whatever platform you’re on, YouTube, Spotify, Apple, I think.

Write a positive review, say something, tell a friend. It really makes a difference. I read all the reviews.

They make me happy. I have nothing to promote today. There’s no sale.

There’s nothing big going on. The big thing going on is that I am doing the latest in my series of interviews with former Love U members. Today’s interview is with a very special friend.

Her name is Victoria. Victoria, welcome to the Love U podcast. Thank you, Evan.

We’ve been talking for a half hour prior to this because the gardener with the leaf blower was in my backyard. It feels strange to start a conversation when we’ve already been in mid conversation covering a lot of ground. I’m really excited because Victoria, out of everybody that I’ve ever worked with, has a really, really strong voice.

She’s almost like a second coach in my private Love U Facebook group. She does some of the dirty work that I don’t want to do sometimes. She’s someone whose opinion really, really matters to me.

For those listening, I think even though she’s a stranger to you, you should listen to her as well. Before we get into why she’s such a special Love U graduate, I’d love to get a sense of who you are. I don’t even know the answer to this because of our professional relationship.

Where are you from originally? Where do you live now? How did you become you? I was born in North Carolina. I’ve lived in 12 states in the United States, all over the place, southeast, midwest. Now I’m in the southwest.

I’m from a pretty normal kind of academic family. Brothers, sisters, suburban upbringing, good girl, straight A’s. My medical school father was a naturalist and kept us in the woods a lot when we were little.

Of all the kids, he picked me to go to law school because he wanted a lawyer in the family. I was the obedient kid and I did that. I was married for 30 years and that evaporated.

That was a big shock to me. I needed a rebuild. I needed to rebuild my health, my location, my home, and then my love life.

That’s how I came to you. We’ll get there, I promise. If you’re comfortable, would you share how old you are and where you live? I’m 72 and I live in Phoenix, Arizona.

You take Love U 2016, if I recall. I think it was the first one. Then it would have been 2015, but okay.

Yeah, it was in the first one. We’re going to get there in a second, but prior to that, you get divorced after 30 years. How old were you at the time? 60.

And who left whom? Wonderful relationship for 20 years. The last 10, it was really bad and I should have left sooner. He precipitated the divorce.

Got it. In retrospect, where did it go wrong? Where is he to blame? Where are you responsible at all for how it fell apart? It’s interesting. I do not now see it as blame.

I think that whoever you fall in love with when you’re 22 or 25 is a different man than you’ll fall in love with when you’re 32 or 35. It’s probably a different man when you’re 45, probably a different man when you’re 65, probably a different man when you’re 80. And you have to either grow together or cycle through men.

Kind of, but I think it’s also a process of learning who you are and what you want. I have four children and are you kidding me? How did I raise four children and get everybody fed and get everybody to all their stuff? You are in survival mode a lot and it’s a joyful survival mode. It’s a raucous experience with a bunch of kids and you’re parenting together and you bond together over that and you might lose a little of the connection that you had when there weren’t any of those kiddos around and when it was just the two of you and when you had your own dreams.

And so I think women lose some of that over time and men don’t particularly step up and say, Hey, you’ve lost a little bit of yourself. What are we going to do about that? They’re off doing their own thing. And so I think it’s very, because we don’t train anybody in how to sustain a relationship.

And my parents were married until they died and had a loving relationship, but nobody taught me the details. I wasn’t behind the doors and I wasn’t really paying attention. I was a kid, being a kid, right? Wendy Lund.

And so in that marriage, the last 10 years, what was going on? We had gone in our separate directions professionally and also with hobbies and still going to kids baseball games and taking this one to college and driving this horse across country so that one could go horse show. We didn’t make time for each other. And I think we also grew to very different places.

And maybe that was growing into more of who we each were. And maybe we didn’t really belong together anymore, which I do now believe. I think, I think certainly he would say that he couldn’t make me happy.

And I would not have admitted that then. But it’s true. He couldn’t make me happy.

I had to make me happy. And then I had to go find the man at this time in my life that gives me what I wanted, needed, felt I didn’t have. I think more compatibility in on some real fundamental levels that I couldn’t have even identified when I was young, because in my family, doctor, lawyer, pharmacist is what you’re allowed to be.

And it wasn’t said, but that’s kind of what you’re allowed to marry also. And so that sort of academic track and the, you know, education was everything. And I didn’t know what else there was.

I didn’t know that there were other paths through life that were honorable. Yeah. And you didn’t really look at or sample from that menu to really even get a taste.

It’s almost like it didn’t even exist because it wasn’t on the table. And I felt constrained in that environment. So my ex-husband was an MD and that has, in the type of practice he had, that has some social sort of norms.

And I was never really comfortable in them. I could do it. I could perform, you know, I could show up, but I don’t think it was filling my bucket.

Okay. So post-marriage, you’re in your 60s. What were you going through then that, when you said, I was sort of rediscovering myself, you build a life with someone for 30 years, it’s almost like cutting off a limb.

There’s all this freedom to do whatever. But I would think that would be really scary. I couldn’t imagine being without my wife.

Yeah. It was terrifying because we both came from parents with intact marriages to death. In fact, after I divorced, I was obligated to go to his, both of his parents’ funerals.

And his dad is holding my hand after we divorced and saying, you’ll always be my daughter. And I’m thinking to myself, no, I won’t because I’m not. Right.

And of course, when Will was red, I wasn’t his daughter. Right. So emotionally, maybe at that time.

So yeah, there was a lot to it. I was terrified. I was very broken because having come from intact families, there was no such thing as divorce in my mind.

My attitude, and I had told him this, we have two choices. We can be miserable together, or we can work on this and try to be happy together. Those are our two choices.

This is not an alternative. And I didn’t understand that he thought there was an alternative, which was divorce. So yeah, I’m alone.

I have no one. He’s an MD, a prominent one in our community. Zero people reach out to me.

Zero. So he maintained all of the social contacts. And I mean, even the families whose kids, our kids was our kid, our last kid at home was playing baseball with.

Right. So, you know, I have nothing left, basically. So actually, my kids helped my oldest son.

My kids precipitated the divorce in the end and said, Mom, what are you waiting for? And I said, Well, I’m waiting for your dad to ask me on another honeymoon. And my son who was college age at the time said, How’s that going for you? You’re a brat. And he said, I had dinner with him in Atlanta.

He said, Mom, go home, put whatever will fit in your car and go to Phoenix. You know, my youngest kid was there. And they miss you and they want you and it’s beautiful and you don’t need a passport and it’s reversible.

Just go. And I said, Well, I have a business. I have employees.

I have a building lease. I have a big home. I have all these obligations.

I can’t. And he said, Yeah, you can. So I did.

I packed up and I left. And I got a little room in a, you know, a little furnished one bedroom vacation place and cried all the way from Mississippi to Arizona and literally baby steps day at a time, you know, recontacted clients, you know, took sort of dissolved and minimize the business that I was doing at the time. And I worked up the nerve to brush my teeth and comb my hair and go to Starbucks and make eye contact with somebody.

And at this point you’re how old? I’m 60, 61. And I thought at the time, this is what I thought when I realized he really did want a divorce and it was really ending. I thought, wow, this is really bad timing for me.

There is no premium in the United States of on women who are 60. I mean, I’m, I’m screwed. This is really bad timing.

You know, maybe if I were 40 or maybe if I were 50, but now like I’m, I’m not a desired quantity is what I thought at the time. That’s the internal limiting beliefs. So that’s, that’s sort of where I wanted to go to next.

And when your husband leaves you, when you’re that age, what, what other conclusion could you come to? And, you know, you talk about confidence a lot in the, um, in Love U. And I was taught and I believe, and I’ve always done it, that you behave as if you’re confident and doesn’t matter if you’re confident or not, but you need to behave that way. Right.

So I’ve always been able to do that. Did I feel it? No. But did I, you know, buck up and take care of it? I went and found a personal trainer.

I had lost a lot of weight and was just gray and sad and skinny. And I found a personal trainer. I said, you got to fix this, help me.

And I’m still with them and love that. And then, and then I started looking, I, I, I thought deeply about, I like men and I like being around men and I’ve always been attracted to men. And as my marriage deteriorated, I didn’t, I didn’t even have a friend anymore.

I had had a friend for a long time. And then when the friendship went away, I really had nothing, but I knew inside myself that I had a lot of, that I wanted love. I wanted to be in love.

I wanted to have, you know, a real passionate, exciting relationship. Did I know it was possible? No, but I kind of suspected it was. So I went online, you know, and talked to a bunch of men on the, you know, apps and stuff and, and, and, and enjoyed doing that.

Even before I met anybody, just had some nice phone calls. And, and then I decided I didn’t, that I was the common denominator in this marriage ending, you know, he left me. So what don’t I know? What don’t I know about this and what are the next steps? And, and as I looked online, it became obvious to me that I didn’t want to listen to women because I didn’t think they had the answer.

To understanding men? I only wanted to listen to men’s advice about what men wanted. And that’s how I found you and listened to you enough and reached out. Okay.

So, uh, hearken back to 2015. Uh, what do you remember? Cause again, it’s a, it’s, it’s at this point, it’s ages ago. What do you remember about that experience? Either something you learned or the experience that you had with the other women? Um, I’m not trying to put any words in your mouth cause we didn’t, we don’t prep before these things.

So what do you remember about your time in Love U? I remember making the decision to spend the money to do it because I knew that I, I wanted to do something for me. And I remember thinking, if all I get out of this whole Love U experience with all these calls and education is some good girlfriends, it’ll be worth it. That’s what I thought.

So I, I had very low expectations, which you need to do when you’re dating. And I, and, and when I got in it, um, I had some resistance. I mean, you were pretty blunt and you were, um, I would say, I would say blunt about, um, dating.

The one thing that I do remember you’re telling me, I had been out with a guy who was like a federal judge and did a little acting on the side and thought he was all that. And, uh, I did not pick up on the fact that he was a player because I think my mindset was there. And you pointed out to me, you know, I said he had taken me to the movies or something and then took me back to his house and like walked me into his bedroom.

And I’m like, what are you doing? This is, you know, no. And, and he, and he got kind of offended. And then he asked me to watch his dog the next weekend, like put, sort of put me in my place.

Didn’t I understand how cool a guy he was and shouldn’t I be compliant? And I’m like, no, not, not who I am. And you know, it wasn’t even that good a movie. And, uh, and you also told me that I was kind of alpha and that I probably did not need to be with these high drive, you know, I’m smarter than you.

I can win an argument. I, I think I, I think I learned that I had always attracted men because I was a challenge, maybe a cute challenge, but I was a challenge and I was feisty and could stand up to them. And I, I, I knew I was smart enough to go toe to toe with anybody.

And I was not aware that that’s not what they liked about me. That’s what they put up with, right? Right. They liked you for all these other reasons.

And it’s the, it’s the same flip story of, you know, uh, why do women date assholes? Well, they don’t like them because they’re assholes. They put up with the fact that they’re assholes because they’re smarter, charismatic or charming or rich. They put up with that.

And so for me, I think I was, I, and I hope this isn’t too weird to say, but I think I was a little bit of a fantasy girl in a way that I was, um, a lot of men fell in love with me when I was young. And so I was easy for me to charm somebody just using that whole, I’m confident, you know, but what was missing is that I wasn’t getting that deeper love. I wasn’t getting that, I see you, I want you, I’m going to protect you.

I want you by my side. I wasn’t feeling that. You’d have their respect, but because you didn’t spend any time in your feminine, you didn’t have that warmth and protection maybe? Yeah.

I mean, I think it’s more that I was a very attractive challenge because I knew how to flirt. And I, um, so it wasn’t hard for me to attract men, but it was very hard for me to feel loved and I didn’t know how to articulate what would make me feel loved. I wasn’t probably even aware that that was missing.

Okay. And so somehow over 26 weeks with me that planted a seed in your head that, again, I don’t want to put words in your mouth because I don’t know what you’re thinking, but something about, uh, making men feel needed or showing your vulnerable side or no? Uh, I would say that came a little bit later. What came first for me is, you know, I’m a little, I can seem, uh, arrogant or, um, elitist.

And what came first for me was allowing in, uh, people of different backgrounds. You know, you talked a lot about, you know, wanting to be with a hot, smart, Eastern, sure. Snappy girl.

And, and for me, it was like opening my eyes to different sorts of men. And I did it by different ages and different backgrounds and people that I never could have brought home to my academic family and a lot of experimentation and a lot of opening myself up to the stories that other people had about how they’d lived their lives. And so that was the first thing.

And I, I think during Love U, I dated men who were quote beneath me socially. Right. So I had a wonderful boyfriend who was a retired street cop.

He was wonderful. And I actually, you know, took him to my daughter’s wedding and everybody loved him and he did great. Even though, you know, his grammar was less than what I would have preferred huge heart, good man, kids, loved him, raised a good family.

There, there were core things that I had in common within a way, all good men that I was not aware of. Cause I was thinking, you know, I only need this little elite, you know, high paid, well-educated. But the story goes, cause someone’s listening right now and they’re hearing, hearing your version of events and their immediate reaction is so you settled.

So someone else should settle. Oh no. And we’re going to get, we’re going to get to him.

I’m being the audience right now. When they hear street cop, they’re like, okay, so she, she took Love U and she learned to lower her standards. No, no.

What I did is I learned to experiment and I learned to be open and I learned to allow men to come to me and show me who they were before me making that snap judgment. Oh, I can read this profile and I can tell, you know, you’re this level in this company or whatever. No, I, I think I learned to be open to the wonderful world of what’s out there.

Cause when in our lifetimes, have we ever had an online catalog of men who are single? I mean, and I, when women in love, you complain about having to, you know, be on the apps or whatever. I’m like, this is genius. It’s so good.

It’s like to go home, make yourself a cup of tea, curl up in bed and browse men, you know, who are telling you about themselves. How good is that? You know, when in other era have we had that opportunity? So I’m hiding in my little apartment in Phoenix. When am I going to meet anybody? You know, and most of my work is online.

I’m not. So learning to be open to all the people, you know, filed away in their little homes, longing for maybe what I was longing for that closeness or that joy of connecting with somebody. So just, just opening up, I didn’t act during Love U.

I don’t think I knew what I wanted, but it’s the beginning of the process of understanding what I didn’t want. Okay. Yeah.

And that’s half the battle. Any other specific takeaway that you remember? A turn of phrase, an idea, something that opened you up? Because you’re giving sort of broad overall feelings. Is there anything specific that you remember that you go back to? Because we’re going to move past Love Uin a second.

Right. So the talk about, you know, we did a lot of, I think, labeling of people and relationships. So there was a lot of conversation in my group about, oh, he’s alpha and he’s beta.

I no longer really buy into that. And one of the things you said to me is alpha means selfish. And I remember that very distinctly, because of course you say that to anybody and it came from Franz de Waal’s anthropology studies with chimpanzees.

And it’s not really right because like an alpha female is a collaborator and a peacemaker. And we could also come up with the alpha male he protects and provides for everybody. But if we just say masculine is more about self and feminine is more about others.

Absolutely. Absolutely. And I think paying attention to that and then getting comfortable with the idea that none of us are that black and white and that no man is that black and white.

And a guy can be very protective in one scenario and yet ignore your needs, you know, at home when the game’s on. So what I think that for me, the process was learning about myself and learning what would make me happy. So I love that.

How many dates, how many years did it take for you to get into the relationship that you’re in now post Love U? Well, let’s see, I think I was 60 or 61 when I was in Love U. And I met my current boyfriend who I’ve been with for four years now when I was 68. And he’s a few years younger.

And when I broke up with the previous boyfriend, who was also a great guy, but not a fit for me, which I knew because of Love U. I knew to let go earlier and not try to hang on because I liked him a lot. There was nothing terribly wrong with him.

We didn’t have a fight. We didn’t break up that way. I just knew he wasn’t going to fulfill me long term and that I would grow to resent that he couldn’t give me everything I needed.

And it wasn’t his fault. He was giving me everything he had to give. So getting out early was one of the things that I definitely learned.

So how long were you with that guy? Because you talked about, I stayed 10 years, and I know marriage is a different story, but I stayed 10 years in a marriage where it was deteriorating. If you had that time back, it’s almost impossible to think about. In the previous relationship, how long was the relationship and how long did you stay past the expiration date? Oh, I didn’t stay past the expiration date on any of them.

So the cop that I dated, who was really wonderful, I let him go in about 18 months. And the next one, not even that long. So we were together about a year, spent a Christmas together.

I thought about it and I just said, you’re wonderful. There’s nothing terribly wrong, but I’m never going to be the number one I want to be with you. He was much younger and career oriented and had other things to do.

And so I didn’t get a lot of his time. Victoria was awesome, but there wasn’t enough Victoria time. And I wanted that.

But that’s great that you chose to insist on, he may be a great guy, but this relationship, on these terms, if it were to continue, I don’t feel satisfied with the status quo. Right. And that was always my issue.

Am I ever going to find somebody who I can really, I’m not a settler, I’m a maximizer, as you put it. So am I ever, is there anybody out there who’s enough for me in the things that I need? Not enough in society’s definition of what a great guy is, but am I going to find someone where I don’t feel like I want to run away? So you meet your guy four years ago. Was he online? Yeah.

What was the first date like? He’s two states away from me. So I’m in Phoenix, he’s in El Paso. So we connected online and then he called me every day for a month.

And we talked for long periods of time. It was COVID. So I was very reluctant to meet anybody at that time physically.

And it was also in June in Phoenix, it’s brutally hot. So he offered to come take me to dinner, to drive all the way over here, fly over here and take me to dinner. I didn’t want to go inside in a restaurant at the time because of COVID.

So I suggested that we just, his profile had him out hiking by a pretty waterfall in the mountains. And I was wanting to get out of here because you’re cooped up in your house. And so I said, let’s go hike, let’s take a weekend and go hike and we can meet each other that way.

Because it was so far, he was six and a half hours away. So we continued to talk on the phone. We talked about, we got an Airbnb, I asked him to get me an extra bedroom in case I didn’t like him.

And then we talked about what we would do and how far we would go in terms of a romantic relationship since this was actually our first meeting. So it was really bizarre. And I made up my mind ahead of time, honestly, that if I liked him, I was going to let it happen.

I was going to be intimate if I felt like it at the time, but that I was also going to steal myself and know that it might be only that one trip. And if that turned out to be true, I was going to give myself that treat if it felt good. And I was going to expect nothing.

That’s the healthy way to break sexclusivity is if you’re okay with the possibility that this might be it, then absolutely you can do that on your terms. 

And mind you, I was 68. I’m not going to get pregnant. I’ve already had a family.

This is really just for me. And it was COVID, and I was lonely. And I was like, this is such a nice man.

I know everything about him after this month. He has six kids, and I have four. And we’ve been through all of that.

And where have you lived? And what’s your business? And so we got pretty comfortable with one another. And for lack of a better word, the chemistry, was it off the charts? The chemistry on the phone was very off the charts, because that’s just a real high priority for me. And it turns out it was a high priority for him.

Well, how do you dip your toe in that? Right? Well, in a normal situation, if you’re both in the same place, you can gradually date and, you know, develop an intimacy that way. But both of us were, we were grown up enough to be able to talk to each other about it. And I would be okay with this, but I would not be okay with that.

And I literally said to him, I want my own bedroom. And I cannot promise you how I will feel when I’m in your presence. And he said, well, I can promise you, I’m going to try.

And I won’t, you know, he obviously was not going to force himself on me. But, but he was highly motivated by the time we talked. And, and I was honestly really apprehensive about it, because I know about myself that no matter how good you feel about somebody on the phone, no matter how good their pictures look, for me, I, I know that I’m very scent oriented.

And I think there’s something to that with people. Some men smell really good and sexy to me, and some don’t. And I think it has to do with, you know, you’re not supposed to marry your litter mate.

Right? So we have, we have things that bother us. And so I knew that until I was in his physical presence, I wouldn’t know whether I wanted to go there. But after this spectacular first date, were you basically, instantly a couple? Yeah.

So I, because I left, he, he gave me a little ring and a little antique Roman ring that he got out the last night and said, you know, I bought this for you. I didn’t know you. So I couldn’t buy it for you, you, but I’ve carried this with me on dates because I was hoping to meet somebody that I would want to give it to.

So that was how we parted. And he called me the next day and asked if he could come that weekend. So I probably got home on a Thursday and he showed up again on Saturday.

And we really have been together ever since. Not crazy passion. Yes, there was crazy passion, but talking all the way, you know, what, what do you want to do next? Can we do this? No, we’re not going to make any promises.

We don’t know yet. We don’t know each other well enough yet. And so we’ve taken our getting to know each other at a, at a really mature pace.

How is he different? Because you were hinting at it earlier. How is he different than men in your past? He’s confident. He’s almost overconfident.

He’s a happy guy. He wakes up every morning with a smile on his face. He doesn’t have self-doubt.

He’s, he’s a college dropout, built his own business 40 years, still successful, keeps it going to keep his employees paid because he wants them to have a good life. And he’s intense enough to be very successful, but he’s, when I say he’s confident, you wouldn’t know it to look at him. You would think really nice guy, nice smile, really pleasant.

Very driven, but not, I would say what appeals to me is that he does not appear to really care one whit about what anybody else thinks about him. Makes his own decisions, kind of follows his own path. And this is very different from your husband.

Yeah. Yeah. Yeah.

My husband was very, very social and very connected. He was very much a team player in his medical practice and very beloved, knew what to say to people. Yeah.

Very socially connected and like to the sort of traditional, you know, he knows how to go to the right restaurant, find the right restaurant, go to the right restaurant, order the right wine, you know, go to the right place in Italy for the right bike trip, you know, with the beautiful people. It was a world that I felt really constrained in. And this man is free and a loner and I can, I feel freer and I feel smothered in a very, very good way by his love.

I have never doubted his attraction for me. And that is just blissful for me is what I was missing. So, and it’s beautiful.

I mean, I love hearing that from you. What challenges, I mean, I know that you guys still remain in a long distance relationship where he drives six hours to see you. Um, are there any other obvious challenges that you guys had to overcome over the past four years? Uh, I, I, well, I think there are always challenges.

I don’t think we’ve really had any issue overcoming anything because in our conversations, both of us are at a place in our lives where we understand that the only way to live day to day is with the golden rule. And so we both take the attitude, I don’t want to do anything to mess this up. This is just too good.

So, so our, uh, our time together is just really special and really focused on each other. And we, I would say we have probably a whole lot of really differing opinions. It’s completely maddening to me that he wants to talk about astrology.

I find that just absolutely idiotic. And, you know, I’m a very science academic based person and, and he’s just so easygoing. I, I think if I really cared and really went down the road with him on whether there’s magnetic pull from the planet, you know, I, I, so, so because he’s easygoing, because he doesn’t feel really passionately about a lot of things.

He has some beliefs that I think are wacko, but they don’t dominate. They don’t matter. That’s the point, right? So it’s the ability to agree to disagree.

People, but I think almost in particular, women underestimate the value of easy and agreeable. Oh, right. We really like ourselves a difficult man.

Well, and I think Evan, you need to know what you want because I, I, and I say about him all the time. I don’t know any woman in my whole sphere of friendships who would tolerate this guy. I don’t know any, uh, he, uh, he dresses like a homeless person.

Uh, he, uh, he’s so completely individualistic that, um, he, and, and, and, and a little rebellious, you know, on if it’s supposed to be this way, he’s going to take an opposite viewpoint. Um, uh, I find him very, well, here’s a great example. Um, he’s extremely generous, um, and he’s financially very successful, but you would never know it to look at him or to see how he lives.

He actually, when I met him and is still living in a fifth wheel on a piece of like parking lot outside of El Paso beside a mountain, that’s just desolate looking. And he was dating women here in Scottsdale. And when I, when I had the first day with him, he said to me, I have to tell you something.

And I was like, Oh boy, here it comes. What could this be? And he says, well, you know, I live in a trailer. I was like, okay, so I, you know, I don’t care where you live.

I’m it’s the man. It’s not the lifestyle. And if the lifestyle demands that I go somewhere else or demands that I do what he do, but he was living in a transient situation because he wasn’t sure what he wanted.

He knew he wanted to be with a woman. He knew he wanted it to be monogamous, but he didn’t know after that where he would want to end up. So he’s owned large homes and designer this and that, but that’s not what he was doing right now.

And women were judging him for that instead of, uh, really the fundamentals, you know, he’s secure and he’s well-to-do and he’s a great provider to the people around him. He just doesn’t care about the trappings of it. And I’m all about the fundamentals and the honesty and, and especially, especially how I’m treated.

I wanted to be adored. That’s the thing that I get from listening to you in our private Facebook group is how this guy literally goes the extra mile for you and you never have to doubt where you stand with him. You don’t, he, it sounds like he, he speaks all five love languages.

Uh, yeah. I don’t know if it’s all five. I think just, I think what I want to say is it’s who he is.

He’s just being who he is. He’s a guy that wants to get shit done. And if it’s my house that needs shit done or his car or whatever, he’s going to get it done.

And I find that very caring and very supportive because sure, I can do it all myself, but I don’t want to. And the fact that he is gratified to support me that way and I get to thank him for it is completely amazing. Right.

So I’m just going to put a pin in this for a second and make it explicit to everybody listening. Is that your phone dinging? Oh, sorry. No, it’s on the computer.

Okay. I was wondering if it was my phone dinging. We’ve already established just in this conversation, right? Academic, lawyer, blunt, challenging, right? Tends towards masculine energy.

And you’ve allowed this guy to do for you. And all I hear from women on the phone is, okay, I take care of my clients and I took care of my ex, taking care of my adult kids. Who is taking care of me? And you’ve found a guy and allowed a guy to do that, even though you could very well take care of yourself.

Right. There seems to be something really profound in that. Evan, it’s that I always wanted it, but I couldn’t even put words to it.

Until he did it for me, I wasn’t able… I started dating him in June, right? He came to my house in July. I had a patch of dirt behind my house and I had some tile other places. And I just kind of offhand said, God, I wish I could get that tiled.

And he goes, oh, I’ll do that for you. Fourth of July, 110 degrees in Phoenix. And the man is on his hands and knees and built me a gorgeous patio that matched the rest of mine.

Bought all the materials, installed it all, didn’t want anything back and says he enjoys the work. The man in his 60s doing this. Oh, I mean, yeah, he’s so strong and so physical.

He’s a hiker. An ideal hike for him is seven or eight hours, nine or 10 miles in the mountains, in the heat, whatever. And I’m pretty into fitness.

I’m a gym girl and I play tennis and stuff. But what I tell you is, it’s who he is. He gets to be appreciated for who he already is.

And I get to be appreciated for who I already am. So neither one of us had to change at all. You brought me to my next question.

And it’s literally on my sheet, exactly where we’re supposed to be in this interview. Did you have to change yourself to find love? No. Did you have to change your choice of men? No.

Well, my choice of men, I wasn’t making bad choices. I don’t think. I think I was making good choices.

I was dating good men. Yes. Because I don’t let bad behavior, I don’t let any bad behavior in.

Somebody who’s a jerk to me one time, and I mean a real jerk, not just accidental. So I wasn’t with bad men. I was with men that weren’t enough for me.

They weren’t confident enough. They weren’t competent enough. They weren’t strong enough.

And I just, I didn’t feel safe. I didn’t feel like this is somebody I could really lean on if push comes to shove. It would be me that I would be leaning on.

So you embodied what we call the CEO energy by learning to fire decent men who just weren’t fit for this one very, very important job. There’s only one job available for the rest of your life. And these guys after six months, one year, couldn’t cut it.

Right. Well, it’s not, yeah, I couldn’t cut it. They weren’t built for me.

They weren’t, they didn’t. And so I think it’s this business we learn in Love U about you cannot change a man and this concept of acceptance. And I’ve talked to him about it too.

And he doesn’t like the word acceptance because to him, he says acceptance implies that there’s something about me you don’t like that you have to put up with. I think that’s true, but he could quibble with that. Right.

And so I think that’s, you know, we talk about it a lot that you can’t change a man that he’s going to do what he’s going to do. And a lot of it for me was honestly looking at the things that I hadn’t looked at before, because I’m a justice warrior and I’m looking for injustice and I’m looking for mistakes and I’m going to fix them and I’m going to change this or that. Looking for what you’re grateful for is such a better way to live.

Yeah. It’s such a better way to live. So I, you know, I got up this morning to go to a medical appointment.

I went out front and he was on a ladder in front of my garage tweaking my motion detector lights. You know, I didn’t ask him to do that. And there’s a filet mignon dinner from a Texas steakhouse in my refrigerator that he showed up with last night.

And he shows up Sounds like a traditional acts of service type guy. Absolutely. But beyond that, because his desire is to do it better.

I think his capability is a big source of comfort for him. He’s been repairing cars for the neighbors since he was seven. And so that ability to solve that kind of problem is what makes him happy.

So this is all like everything, right? You talked about how the man who’s right for me at 25 may not be the right man for me at 55 or whatever. So we’re all a product of our own evolution and growth and experience. And so maybe there was no other way to arrive here other than the path that you did.

But what would you say to younger Victoria about choosing the right kind of partner for her? Younger Victoria wasn’t capable of doing better than she did. Younger Victoria chose a man she believed would be a great father to her children. And she didn’t choose for herself, for her own passion.

She made a mature decision. And I honestly don’t think you can do it better at a very young age. You can get lucky.

You can get lucky in making that choice. And I think most people don’t get lucky. And most people muddle through anyway.

But I think the study is in knowing yourself. And I think we just don’t. When we’re young, we want men to think we’re pretty.

And we set these goals. I’m going to get here in my career. And I get to go to Washington, D.C. and sit at this table.

And then we’re going to go out to this French restaurant. I think I dated before I married pretty successfully in a pretty wide variety of people. But I think I’m just quirky enough.

I think each of us are so individual about what it is we want. I have a dear girlfriend in that you know who is in LoveU that I met through LoveU. And she wants a man in a perfectly cut blue suit and a perfectly tailored white button-down shirt with a tie.

And her idea of a great time is to go to a cool bar for cocktails. And then go to another really posh restaurant for dinner. And then stroll around a little bit.

And go to another place for dessert. And then go home and maybe make love. I don’t know.

That is not my idea of a fun date anymore. Now maybe when I was 30 and there was that Wall Street lawyer that I met when I was working for Shell Oil. That was kind of fun at the time.

I liked it. But do I want to? And this is a great story, Evan, if I can tell you. So I dated this guy briefly who was a Wall Street lawyer.

He’d been a pro football player. And we met in New York a couple of times where he lived. And I was starry-eyed.

It was so impressive. He could hail a cab and took me to all these cool places. And so I invited him down to Florida where my parents lived.

And I had gone to high school there. So it’s very familiar territory for me. And the dude actually shows up in black socks on the beach.

And what was so cool in his environment, you take him out of it. And he mentioned some, I think he mentioned a red, he’d look at that red bird. And it was a freaking cardinal.

You know, this is city boy. You know, take him somewhere else. And so those are the kind of experiences that I find so interesting.

What I find so interesting about this pursuit of love is I see somebody in different environments. And you advocate that. Like don’t connect, don’t make a decision about getting married until you’ve been with somebody while seeing them in different environments.

And, you know, maybe traveled with them some or maybe or gone through something, right? Been through a stressful holiday season, kids coming to visit, loss of income, loss of libido, something. Right. And then know what really, really matters to you.

And it doesn’t have to be what matters to anybody else. You can love your girlfriends and let them want what they want. And people are saying to me, you know, a lot of the love you girls are like, he lives in a trailer and this is who Victoria picked, right? Well, got to look beneath the surface, ladies.

I was just this week, I was quoting a Lori Gottlieb’s book, Marry Him, from 2009, 10. And every other chapter of the book, I was coaching her through it. And she talks about the time that she first met my wife.

And she describes her as average. That was her description. I thought Evan, as a Duke graduate public figure, would hold out for someone more impressive, but she was pleasant, but I wasn’t overwhelmed in any meaningful way.

My point exactly. Right. And again, we’re hitting our 17th anniversary this year.

And it’s all because you strip everything away, right? The credentials and the achievements. And what I’m left with is like just my favorite person on earth, who I could say anything to, and she’s not going to get mad, and we’re not going to get into a fight. I’m not gonna have to apologize.

It’s just very, very easy. She’s genuinely like my best friend. And I guess I can’t speak more powerfully about how important it is to go beneath the surface.

And the hard part is, we all have dating apps, and all we have is the surface, right? So what advice would you give Victoria to a single woman who has gone this far in our interview, is listening to this podcast right now? What would you leave her with? Well, for me, I needed to be in love with you. I needed to go through the course. I needed to patiently tick those boxes with you and hear what you had to say about how men think, because I would have made the same assumptions she’s making.

Oh, they’re all assholes. They’re, you know, they don’t care. They just want to get in your pants.

You know, there’s this long list of things that women believe about men, none of which are actually true. They’re like a quarter dial off. So yeah, he wants to get in your pants because you’re the most beautiful thing he’s come across, and he wants to get close to you, and he wants to find out who you are, and he wants to get as close as possible.

That’s not an insult. That’s never an insult. That’s always a compliment, and women don’t take it that way because we’re, you know, we walk the planet in fear of the bad guys out there, when in fact 95% of them are good guys, right? And so we label all, and so I would say that, number one, I’m a huge advocate of Love U.

Having the support of women who are trying a different approach. If I had listened to my girlfriends, if I listened to my very best friend about one boyfriend ago, when I said I was going to leave him, she goes, oh, you know, don’t do that. You’re not getting any younger.

And I thought, you don’t get it, sweetie. I’m going to be sleeping around in the nursing home. I’m going to have it.

It’s not a problem, right? I thought, you know, when I was 60 and newly divorced, I thought, who’s going to want me? But that was a momentary dip, and the fact is that men want women. Men want women. They like being around us.

They like how soft we are. They just like our presence. They like a lot of things about us, and the more women who allow these nice men to try to be nice to us, and yeah, I think you need the support.

I think you need the program. I think you need the support. If not, if you’re the kind of person who can teach yourself, really absorb it all, and you know, don’t buy the standard line.

Don’t ask a woman what men think. Don’t ask a woman to interpret what men are doing. Don’t ask a woman to interpret a man’s text.

Don’t ask a woman to interpret a man’s behavior. Just don’t do it. It just doesn’t work.

Ask a man, and you know, as far as I’m concerned, you’re the man to ask, because you’ve thought it through. You’ve seen a lot of it. I doubted you, honestly, because you were so young, and I thought, oh yeah, I haven’t, you know, he’s got this sweet young wife, and they’re starting their family.

Of course things are good. Of course he’s going to advocate for marriage, and I’m, you know, I’m a, you know, technically a failure over a long period of time, and I’m thinking, what does he really know about my life? I put all that aside, and I took what you did have to say about how men think, and so my interpretation, I remember this not specifically, but offering you some text that I’d gotten from a man. Okay, he said this.

What on earth does this mean? And you’re just like, that’s what it is, and of course it was something that never would have occurred to me, because I’m thinking with my brain, and how I would go about it, so to me, getting the point of, getting your point of view was really important, and getting the support of women who want to do it better, and just because you’ve had five failed relationships doesn’t mean you can’t put your head on, you know, the chest of a man who’s going to hold you all night, and never let you doubt that you’re cherished. It’s out there, and if I could find it at my age, come on, a little 30-something, a little 40-something, a little 50-something. Right.

Victoria, I wasn’t expecting such a full-throated endorsement, but I thank you for your kind words. I thank you taking time to share your experience and wisdom with the women listening to the Love U podcast. I love you.

I appreciate it. And I’m going to interrupt you one more time, because there’s one more thing I want to say. Yeah.

Look, I’ve listened to pretty much every dating coach out there, and I picked you for your business model, because you follow through with people like me, what are we, 10 years later, and these are individual successes of real women. You’re not on some podium spouting off, here are the 10 things you did wrong, right? Or it’s not a, it’s not a, hey, look at me, I’m the expert kind of program. It’s a supportive role.

It’s an educational role, and providing this community of women where we can really freely talk to each other, pretty uncensored, other than you, you know, wagging your finger at us a little bit, is huge. And I think it’s the best dating coach model out there that there is. And I selected it for that reason.

So, okay, finish up. No, it’s okay. It’s nice that you said that.

And once again, we don’t coordinate these things in advance. I’m very grateful. Thank you.

Thank you for the validation. Guys, you know, guys need that in general, but I think I need that especially. So, for everybody who’s listening, you know what you need to do now, go to evanmarckatz.com/now, book a time to talk with me, because I am not Matthew Hussey.

I do not have millions of followers. I am not having women throw their panties at me on stage, even though I like the guy. It’s very different.

I like working with women. I like coaching women and building relationships and seeing their growth over time. So that’s why it’s always really thrilling to get former clients who are willing to come back after all these years and share their experience.

For the rest of you listening to the Love U podcast, who are not going to do any form of coaching, I hope you enjoy the free stuff.

How Can I Be More Flirtatious and Approachable? – Coaching with Shahrzad

Can you be warm, confident, and flirty—without feeling fake? In this episode of the Love U Podcast, I coach Shahrzad, a smart, multilingual woman in Stockholm who’s great at meeting people but struggles to spark romantic connection in real life. We explore how to build social momentum, express interest naturally, and radiate the kind of energy that draws high-quality men in. If you’ve ever felt stuck between being friendly and being flirty, this one’s for you.

What You’ll Hear:

  • I coach Shahrzad, a smart, multilingual 29-year-old in Sweden, who’s doing everything “right” but still struggles to turn real-life interactions into romantic ones.

  • We talk about what it actually means to be approachable—and how to express interest without chasing, performing, or feeling fake.

  • You’ll hear why confidence isn’t about lines or tricks, but about how you see yourself—and how that changes the way men respond to you.

  • I explain the two main types of flirtation—playful banter and warm curiosity—and why one might come more naturally to you.

  • We unpack how being the “mayor” of your social scene (aka creating social momentum) makes you instantly more magnetic.

  • You’ll learn how expressing opinions builds sexual tension and makes small talk more exciting.

  • I share how to shift your energy so that every man you meet feels you’re already desired—and how that unspoken confidence creates instant attraction.

  • I coach Shahrzad on specific, doable ways to bring more feminine energy, flirtation, and social leadership into her daily life—especially in male-dominated professional settings.

  • And finally, I explain why you don’t have to change who you are to be a better flirt—you just have to practice showing up differently.

Full Episode Transcript

Hey, this is Evan Mark Katz, Dating and Relationship Coach for Smart, Strong, Successful Women, your personal trainer for love. Welcome back to the LoveU Podcast. Gosh, I don’t even know how many episodes we’ve done.

It’s probably close to 400. I should probably go back and look and celebrate the 400th episode. I don’t know which number this one is.

I’ve got this massive spreadsheet and I’m really useless with spreadsheets. So let’s just say I’ve been doing this since 2016. We’ve reached 3 million people and it’s still going strong.

Somehow, someway we continue to reinvent and be able to help more and more people and I’m very, very grateful for your support. So in the show, that’s support. If you haven’t subscribed on Apple or Spotify, please do so.

If you haven’t left us a kind word in the comments or a positive review, that would mean the world to me as well. People do pay attention to those things. I certainly do.

Finally, just a reminder, the Extraordinary Love Series is going strong. Go to extraordinaryloveseries.com . Put in your name and email address and phone number. We will send you reminders.

It is a free lecture series for smart, strong, successful women who want to understand men and attract high-value partners. It is something that I’m really, really excited about and it’s gaining momentum. Hundreds of people are already in there and I look forward to seeing you there as well.

Today’s conversation is… I want to pronounce your name properly. It’s Shahrzad? Yes. Proper emphasis on the second syllable? Yes, it is.

Okay, I just want to do this right. Her name is Shahrzad. She’s a Love You podcast listener.

We’ve done a few coaching sessions with other folks from around the world today. She’s coming from Sweden, if I’m correct. Yes, I’m from Sweden.

I’m really excited to listen to her. The nice thing about coaching, in my opinion, is that wherever you go, wherever you live, however old you are, whatever ethnicity you are, the issues we face are all the same. There’s something really grounding and unifying when we listen to other people who are trying to get to the other side of their confusion and frustration.

I’m excited for today’s conversation. Shahrzad welcome to the Love You podcast. Would you be kind enough to share a little bit about yourself? Yes, absolutely.

It’s lovely to be here. Thank you. My name is Shahrzad.

I was born and raised in Sweden. I’m Swedish-Iranian. I’m 29.

I’ve studied law and I work in finance now. It’s been really exciting moving to a new city, Stockholm. It’s a bigger city and meeting people.

There are some ups and downs, so I’m excited to have a conversation with you about one of those things. All right. Well, that’s remarkable.

How many languages do you speak? I speak four. Hopefully four and a half, five soon. You’re doing it in English now.

Farsi, if you’re from Iran. Yes, exactly. Swedish and? Yeah, and then Spanish.

Pero tengo que practicar mi lengua. That is amazing. You know, I’m a dumb American.

We never have to leave America. We have no need to speak other languages. But that’s really impressive.

If we were on a date, I would ask you a lot more about this. But we are here to discuss very specifically your love life. So why don’t you lay it on us? Yes, absolutely.

So one of the things I’ve noticed for myself is that I want to meet people more in real life. And in, you know, in all cities, but in particular in Sweden and Stockholm, I find that a lot of people are on the apps and people are having their, you know, heads in the phone. So, but I really want to put myself out there more and be more approachable.

So, for instance, and that is my question. So how can I be more approachable in real life and show curiosity about someone more romantically and move that interaction forward in a flirty natural way? Because I’ve after listening to this podcast, I’ve gone to and I have a goal of going to three events in person a week. But I find that, you know, just because I’m meeting more people doesn’t necessarily mean that I’m also moving that interaction forward.

So that is my question. How can I sort of show more of a romantic interest or curiosity about someone in person? That’s a really complex and loaded question. I appreciate you asking it because it’s not something that I have an easy answer for.

It’s not right. I mean, there’s a there’s a whole section. And Love U is a 26 week course.

And I’ve got one week on meeting men in real life and I’ve got one week on flirting. And so these are definitely things that that I talk about, but it’s usually much broader. So let’s kind of go back and forth on this.

One of the things that I that I’m picking up, which is not wrong, is that you partially want to control things that are a little bit out of your control. And I would just. Maybe you didn’t mean to say that, but that’s what I was picking up.

You know, people here are on their devices, people here and that’s everywhere. And it’s a societal wide problem and nothing you can do. If a guy is walking past you on the street looking at his phone, you’re not going to bump into him.

That’s not dating coaching is like, hey, just so let’s not worry too much about the bigger problems that you can’t control. Let’s worry about the sort of tiny things that you can. Absolutely.

Yes. So. Would you consider yourself an introvert or an extrovert? I think I am an extrovert.

I get energy being out there. OK, good. That that makes everything we’re about to do a lot easier, more comfortable.

So being a flirt is something that is like a lot of things. I think people will have just sort of an innate personality. We all have innate personalities.

I look at my children and they have their innate personalities. And there’s only so much as a parent. I could shape those kids.

They are who they are. If you are a flirt, no one ever had to teach you how to flirt. It’s just who you are.

Do you know anybody who’s a good flirt? Yes, I know some some girlfriends I have. Yes. OK, so I would ask you sincerely.

What if you have that observation about them? What is it that you think makes them a good flirt? What is it that they do? I think what I’ve noticed is that they push back sometimes on what what a guy says. So, for instance, if they say, you know, so what are you ordering? And they say, oh, blueberry cake. They’re like, oh, this would never work.

For instance. OK, so the term is negging. So putting a putting a guy down makes him a good flirt? Yeah.

Or just challenging someone saying, hey, so what’s going on with you? Yeah, no, doing nothing. Oh, so you just sit around doing nothing or just something that they’re pushing back. And that doesn’t have to be something negative.

Or they may be pause and look at someone and say, like, I like your shirt looks good on you. But I can be more observant of what they do. I haven’t really thought about that.

To me, that’s just a great place to start the conversation, because you’re you know, you’re asking for for a broader worldview about what can I do? What’s within my power? You have access to other people who you know that you would consider good flirts. And then there’s going to be some gap between how they conduct themselves and how you conduct yourself. So to put a finer point on what you said.

It’s not so much the putting them down part or the you look good in that shirt part. They’re all forms of the same thing that I coach and love you. It’s having opinions.

That’s all it is. It’s having an expressing opinions. So when you’re flirting with someone on a dating app, you don’t want to talk about dating apps.

Well, asking generic questions. So what do you do for fun? Oh, my God, that sounds really great. That’s not flirting.

Why? Because you’re not expressing your opinion or observation. So people with opinions or observations have a take on the world. Often that take could be funny.

It takes confidence to have an opinion to take a stand. So people are responding to confidence and humor and it comes out in the form of having an opinion. But not everybody is that opinionated.

A lot of people. My wife is a perfect example. She’s she’s generally neutral.

She’s Switzerland. She likes everybody. She likes everything.

Yeah. Right. And those people are really great, but they’re not as they don’t have sharp edges.

So they’re not as flirtatious. But there’s another form of flirtation that I want to open you up to. I understand the one you’re talking about.

It’s commonly used among men and women. But to me, it’s more of a and you asked it in your email question to me. It’s more of a warmth, openness, curiosity.

It’s a way of being in the world. Again, this happens to be by my my desk. I can’t say enough about it.

But How to Know a Person by David Brooks. It’s not a flirting book. But I feel like someone who’s a flirt, it doesn’t necessarily even have to have sexual content to be flirting.

Like I flirt with dogs, old men. Like it’s just a way of being. And it tends to be warm and curious and enthusiastic.

It’s Dale Carnegie, How to Win Friends and Influence People, old book on sales. Would you say you are that person? You come across on this call that way. But maybe it’s not as maybe it’s because we already have trust between us.

Is the question if I am warm in person with people? Are you warm, bubbly and curious in person? I think when I, for instance, I was at a run club this week, I go twice a week. And so I can find myself a bit more not reserved. I do talk to people, but maybe it’s not as it doesn’t come off as flirty or as, you know, curious about someone.

It’s more like, hi, more generic, I would guess, because I don’t know exactly what to say. For instance, I were to touch someone’s arm and I say, hey, it’s good to see you again. I’m excited about this run today.

Hey, what are you watching this week or something like that, something. So that’s what I do. But I could definitely improve.

Yeah. Again, I’m not criticizing you. If anything, I’m just trying to figure out what it is that you do.

I had a friend in college who was a great flirt and I thought I was good. And then I saw this guy. I was like, oh, that’s what it is.

He was the mayor. He was the guy that when you went to where he was living, in that case, it was a fraternity house in the United States. But he was the guy who was like, oh, my God, Evan, you have to meet Sherry.

Sherry’s so cool. Have you listened to this mix? Have you had our punch? Check out our ping pong table. He was just the guy that everybody wanted to be around because he was just a happy super connector.

So I thought I was a good flirt because I was confident and articulate. And I’d find a woman I liked and I’d make a beeline for her and like, you know. All over her.

Really intense. And he was more like, likes everybody, likes everything. And people are attracted to that.

And it is it’s it’s a it’s a it’s mostly a positive energy. And I think there’s a lot of people who want to be good flirts, but they lead with sincerity. Right.

Which is not playful or silly. And maybe it might be warm people, but the nature of their conversation might get a little heavy. And so suddenly it doesn’t feel flirtatious.

It doesn’t have sort of the energy of two people falling in love, even though that person could be a good person, interesting, interesting conversationalist. Suddenly those conversations turn into therapy sessions. Yes.

So do you, from what I gather, do you think that I could be more open than in general when I go, for instance, to these run clubs because I go there and I really like running, that I could just be more open and bubbly for everyone, not necessarily someone I see, just. I’ll throw out an idea and it’s off. It’s not exactly what we’re talking about.

I’m open. The thing that would would I that I think would catalyze your run club would be for you to say. And again, I don’t know the answer to this.

Maybe this already takes place, but it’s putting yourself at the center and creating social capital. It’s hey, after run club, do you guys want to go grab drinks and do karaoke? Right. It’s I’m going to be the person who creates and catalyzes fun interactions.

Yeah. Like, is that something that you think is doable because that person is well liked by men and women? Why? Because you’re creating something that didn’t exist. That running might be fun, but drinking karaoke is even more fun.

Yeah, absolutely. No, I can do that. I can do that.

I mean, there’s some of those ones that I go to already. We stay afterwards and drink some drink beer and then we have hot dogs and so on burgers. But maybe outside of it, like for anyone who wants to join outside of it.

Hey, guys, let’s anyone who wants to join. Let’s go do hangouts. I think the person who does that has a leg up because you’re kind of making yourself mayor in that case.

And we all have a friend who’s the sort of the social planner. Yeah, absolutely. Like there’s always there’s always some girl who’s the social planner and she’s she’s it’s not surprising.

She’s often the flirt, too. Yeah, absolutely. No, I’m thinking of one.

Yeah, for sure. There’s another element to flirting, which I think is I don’t want to ignore. And that is the sexual aspect of it.

One is the warm, friendly, bubbly aspect of it. One of it is the sexual aspect of it. And I don’t certainly don’t want to make you uncomfortable.

I was just itching myself. Yeah, well, sometimes when people start to touch their hair. Anyways, anyway, there’s not one way to be.

There’s you know, there’s different cultures have different strengths. But certainly I wouldn’t think that Persian culture would be the height of of sexuality. And it’s possible that if you weren’t given a glimpse of that growing up, it might not it might not be something that comes naturally.

Right. So I don’t want to make any, you know, unnecessary assumptions. But one of the things that I’ve observed is that there’s an undercurrent of sexuality and flirtatious interactions.

And the way I would talk about it is you like me. You’re attractive to me. I know you like me and you’re attractive to me.

So that’s the thing that’s in the air. Right. And it’s the assumption that the answer is yes.

And that every guy likes you, is attracted to you, wants to date you, wants to sleep with you. And if you start the interaction there, it’s a very, very different action instead of going to, you know, what do you do for work? What do you do for fun? What are you watching on TV? Right. Yeah.

He knows it. You know it. And we’re not even talking about it.

It’s just what’s in the air. And if you’ve ever met a guy who is sexually confident. Yes.

You probably have and you’re attracted to him. Yeah. Just picture, there’s a picture in your head who that is.

Yeah, absolutely. My guess is that he has that. His presumption is that you want him.

And he doesn’t have to beg and he doesn’t have to ask. It’s sort of assumed. And that confidence, that sexual confidence is attractive and makes something that’s not even inherently flirtatious feel flirtatious.

Yeah. Right. But it’s with the undercurrent and that’s why it’s sort of subtle.

It’s with the undercurrent of you want me, I know you want me. And this is just a little dance that we’re doing. OK.

Does that make sense? And again, it’s really hard to describe it. That’s the best way I can describe it. Does that make sense? Yes.

So that I go into an interaction assuming that’s in the air. That’s in the air and that every single guy there wants to take you home. And all you have to decide is who you want to be the guy.

Yeah. And no one has to say anything about this. But if you bring that element into it, everything gets a little bit of an extra electrical charge.

Right. Which is why there’s a different vibe when you’re at a club. Yes.

Right. Then when you’re sitting at Starbucks with a business colleague. Yeah.

Talking about the quarterly reports. Yep. There’s just a different.

There’s two people, but one of them has a charge to it. Why is there the charge? Because it’s expected at a club. Someone is going to try to make a move, buy you a drink, get your number, take you home.

So it’s built into it, but it’s something we could kind of build in everywhere. Yeah. In a different context.

Yes. Can I ask a layer to that? As long as it’s related to what we’re talking about? Yes. Yeah.

This is related. So because I told you I work in finance and so on. So that entails that I meet a lot of guys in those other settings where that charge isn’t there or the assumption isn’t there.

Is there a way where I can sort of invite myself and them in this sort of space? Not in that context, but for instance, if I were like, hey, we had a nice conversation. Hey, love to hang out sometime. And then we meet at a different place.

And then I can have that assumption moving into it. Well, this is where it gets a little tricky and I want to tread lightly. Yes.

Very sincerely. I want to approach this with a measure of humility. I’m a 52 year old married guy in the United States.

Right. And historically, masculine energy has been about he does. She receives.

Yes. Those roles have been changing over time. Definitely been changing in Western Europe.

The roles are may or may not even be there anymore. You’ll find men are a little bit more passive. So my advice is generally not to do the work for the man to put yourself in the role of, hey, do you want to hang out sometime? I’ve got a great place for us.

I’ll pick you up at nine. I’ll grab the check. I’ll lean in to make the first kiss.

Suddenly, when a woman takes on all of that role, then the guy doesn’t have a role. So I want to be very delicate to not say that this is the only way to be. But my belief is that women are going to be more empowered if you allow the guy to do the heavy lift.

Your job is to create the social conditions for him to make the move. So you create the after party. Yes.

He’s standing there. Right. You can go over to the bar, grab a drink, but you’re not approaching him.

You’re just grabbing a drink. He can see you over there. You can turn and smile.

That invites him to approach you for the drink. But he still has to do the thing. Right.

So what I want you to do, in my opinion, is do all the heavy lifting where you create the party. You approach him. You ask him out.

Suddenly you’re doing the masculine thing. And he’s a passive participant in this. It’s like you’re hitting on him.

And I want him to hit on you. Yes. Of course.

That’s what I want, too. I just want to make sure that they know that I am approachable. So what makes you approachable? Smile? Hold eye contact? That’s how a guy knows it’s safe.

So if you’re in a place and everybody’s on their phone, you can literally go up to three guys. It takes courage. And smile.

And here’s the great part. You’re not hitting on any of them. Hey, guys, how’s it going tonight? Finding any cute ladies here? I did a lap.

I didn’t think there was that much talent here. Here’s the good part. You’re not actually hitting on anybody when you do something like that.

And it takes confidence to be able to do that. I always found approaching groups of women to be easier than approaching individual women. Because no group of women could shoot you down.

An individual one could. So it’s the confidence to create social conditions. It’s the confidence to see a person.

And put yourself in his line of sight and smile at him. Which opens up the door for him to approach you. Knowing that his approach will be well received.

It’s being warm in curiosity and bubbly during the conversation. And having opinions and expressing those opinions. That might be a little bit edgier.

And it’s knowing, above all, that whatever guy you’re talking to is absolutely enamored with you. And if he had an opportunity, he’d want to be with you. And all you have to decide is whether he is good enough for you.

And that energy is, now you are the center of it all. It doesn’t have to be true. You just have to feel like it’s true.

And if you’ve ever seen a confident guy that you find desirable, he has that. It never occurs to him that someone’s not going to like him. Yeah, you’re right.

Well, thank you. Yes. So it’s hard to break this down into something that’s semi-scientific.

It’s a really challenging conversation, actually. But I hope it at least got you thinking and your wheels spinning a little bit. Absolutely.

I think two things that I can practice, at least so I get in the reps, I guess, is to, like you said, if I see two or three guys standing in a corner, hi guys, how’s it going? See any cute ladies tonight? And then smile and then I move on my way. So I sort of leave it open. But also this thing with social capital.

To invite, hey guys, this was great fun. Who wants to join me? Not does anyone. Who wants to join me to do this? I’m going to this.

Who’s with me? Yeah, who’s with me? So you become a leader. And so all of these are small subtle ways of signaling confidence. Confidence is the thing that makes people attractive.

People tend not to respond to insecure. And that’s the hard part. We’re all insecure.

So if you can sort of step into this confidence, people generally want to follow. Oh, she’s came up with something cool to do. Sure.

And then what happens? You become the person that people rally behind to do cool shit. And then women see you differently. And men see you differently.

And you see you differently. And you’re the same exact person you were before. So that’s the cool part is you really don’t have to change.

That’s why I started with, are you an introvert or an extrovert? If you’re an extrovert, this is just a series of action steps. But you don’t have to go way outside your comfort zone or change your personality to do these things. Absolutely.

No, I think this is very doable because I like doing things. I like meeting people. Just going to an event isn’t that difficult for me.

Because I enjoy it. I get energy. But I think the more challenging or sort of where I can learn or grow is these things that we’ve been talking about.

I told this to someone the other day. It might have been on a coaching call. I forget.

I talk a lot. I just thought this was really clever. I remember this from years and years ago.

There was this great story of a woman at a bar, a big crowded hotel bar. I was there with a guy friend of mine. I’m in the early 30s.

This is 20 years ago. I see her across the room. She just does this.

She just puts up her finger and says, come to me. And I went… Wow. I was like, is that how easy it is? That’s really all you have to do? The answer, of course, is yes.

That’s how easy it is to get a guy to come over you. You just go like that. Could you imagine anything more powerful? It’s funny, but who doesn’t come over? Yeah.

If we see each other and I sort of smile… You’re looking at him and he’s like, come here. It’s like little things like that go a really, really long way. It’s simple and I need to practice.

That’s the thing. And that’s the good part. This kind of practice… You’ve done some really hard things in your life.

Learning these languages and being an immigrant. These are really challenging things where you’ve taken a huge leap. None of these things are a huge leap.

I should be able to manage. The funny part is you’ll be scared. Of course I am scared.

I’m a bit nervous, but I think I need to practice. If I go to these events, which I’m already going to be doing, and I see someone and I’m looking at them, they’re looking at me and I go… But it takes confidence just to do that. Hey, come over here.

And then he’ll come over here and he still has to charm you. You’re just the queen. He’s just the court jester.

So you never really have to worry. It’s their job to demonstrate to you. You are not hitting on them.

You are not asking him out. You are encouraging him to approach you. And what do you know? He wants you.

That’s all we know. How do we know he wants you? He came across the room when you said that. That’s how you know.

So there’s actually proof of concept. Thank you, Evan. It’s nine o’clock, so I will sleep on this.

But yeah, this was really helpful. Thank you. Awesome.

Well, it’s my pleasure. Thank you for taking your time out of your schedule. And please continue to listen to the podcast.

I’m here if you ever need me. Absolutely. My name is Evan Marquez.

This is the Love You Podcast. Thank you so much for listening. Thank you to our guest, Shahrzad.

She was wonderful. Really curious. I think she’s going to be very successful at what we talked about today.

I think there’s going to be measurable results in a short period of time. And I look forward to receiving that email. If you’re a regular listener, please share on Spotify. Share your comments on Spotify, Apple, Facebook, YouTube, wherever you get your podcasts. In addition, join the revolution. It is called the Extraordinary Love Series, monthly lecture series, live Q&A, helping smart, strong, successful women attract high-value, commitment-oriented men.

Yes, they exist. I promise you just have to be able to get rid of the 90 percent of them who are not.  Go to extraordinaryloveseries.com and register. My name is Evan Marquez and if you go to evanmarckatz.com/now you can book a time with me to explore coaching the thing that we did with Shahrzad today. I could do this with you every other week. You could be part of a group of women who are going through the same process and get. 50 hours of time with me. That’s what happens when you join love you 50 hours of time, holding your hand through this process. And so those who want that level of personal attention, who want to get the best results fastest, go to evanmarckatz.com/now.

Thank you so much. I love you. I appreciate you. And I’ll see you. On the next podcast, bye. 

A Teary Podcast About My Wife and My Life’s Work

Last week, I shared that my wife has breast cancer. Hundreds of you wrote back with your thoughts and prayers. I was so touched that I did what I said I wasn’t going to do: I recorded a podcast about our situation, the importance of unconditional love, and my clients who have found it and credit me for helping them.

Warning: I blubber my way through this like you can’t even imagine. I’m not proud of it. But I’m truly moved by the love I feel in this moment and I thought this was the only way I could share with you.

I hope this touches the part of you that deeply wants to be loved.

Click here to follow my wife’s cancer journey.

Click here to help support my wife on her cancer journey.

What You’ll Hear: 

  • I open up for the first time about my wife’s breast cancer diagnosis and why I decided to share something so personal on a podcast about dating and relationships.

  • You’ll hear how this unexpected health crisis has impacted our lives—and why we’ve chosen to treat it as a detour, not a tragedy.

  • I reflect on the emotional toll of navigating the healthcare system, changing doctors, and making life-altering decisions in a matter of days.

  • I share the incredible outpouring of love and support we’ve received from friends, clients, and complete strangers—and why it moved me more than I can say.

  • You’ll hear stories that show who my wife really is—resilient, joyful, and determined to keep living fully even in the face of chemo.

  • I explain why I believe marriage matters—not just for romance, but for moments like this, when having a true partner makes all the difference.

  • I read three powerful testimonials from women whose lives were changed by Love U—proof that even in dark moments, this work is deeply meaningful.

  • And finally, I talk about why I’m not stepping back from coaching during this season of life—because love, purpose, and connection matter now more than ever.

Full Episode Transcript: 

Last month, my wife was diagnosed with stage 2 triple negative invasive ductal carcinoma. Since then, everything’s been a whirlwind. I posted on social media about it last week and haven’t talked about it publicly because of a few reasons.

A, I wasn’t sure I could do this without crying and B, I wasn’t sure anyone was interested. People turned to me for dating and relationship advice, not my personal life or my thoughts on cancer. But then I read the comments on social media and the emails in my inbox and I realized that people really do care.

Like, so much that I can’t quite describe it unless you’re also a semi-public figure. Not only do I have 1600 real life friends on Facebook offering me their prayers and doctors and alternate remedies, but I have thousands of readers and listeners who’ve grown up with me over the past 22 years. People who’ve been… sorry, I’m reading from a script that I wrote.

People who’ve witnessed my journey from 31 year old single guy to 53 year old married guy and are invested in my marriage and my happiness. It’s been astonishing. So while I don’t want to let breast cancer hijack my podcast, I don’t think it would be authentic to act like nothing’s going on because, well, a lot is going on.

Today’s episode will be about my thoughts and feelings about the subject, but most episodes in the upcoming future will be the same kind of dating and relationship advice you’ve come to expect and are the main reason you’re listening. My guess is I’ll probably do a once a month check-in on my wife’s situation for those who are interested. With that out of the way, here is the very latest news, like up-to-the-minute news on my wife’s breast cancer.

So she was diagnosed in late June. We were given a doctor and a course of treatment. She was supposed to have a lumpectomy.

We went public on our private Facebook group to get second opinions and, well, a lot happened since then. So thanks to all of our Facebook friends who offered second opinions and doctors, we ended up changing our doctor, changing our insurance, and changing our treatment plan, and that has been taking up the bulk of my past three weeks. It was a lot of work, it was incredibly stressful, and it’s an indictment of the entire health care system, but I’m not going to get into the weeds about that.

The bad news is that my wife came perilously close to having unnecessary surgery and we’ve had to let the cancer grow in her body for probably an extra three weeks than we would have liked. The good news is that we now have an oncologist at Cedars-Sinai and my wife’s treatments begin on August 4th. As a couple, we’ve been very lucky to have largely avoided tragedy throughout our marriage.

We’ve been together for over 17 years and one of the only things that ever happened to us, it’s not a story I tell frequently, was our trouble getting pregnant. We got married about a month before my wife turned 39, we immediately started trying for kids, we had two chemical pregnancies, she had a fibroid surgery, and she had two miscarriages as well before she gave birth at 41 and 42. I do remember when she had a miscarriage, I don’t remember which one it was, whether it was the first or the second, she, you know, it was devastating.

She had to go to the doctor to get a D&C and I was there and I was holding her hand through the process and I remember that night she said, do you think we should still go to salsa lessons tonight? I mean, I’m feeling fine, there’s no reason for me to sit at home, you know, lamenting what happened and I thought that most encapsulated who she is, right? There’s no right or wrong way to mourn. I know people who’ve gone into deep dark depressions post-miscarriage. My wife and I went to salsa lessons because that’s what we did every week and so why should we let this get in the way of us living our lives? That’s the way we’re dealing with things right now.

We’re just trying to make the best of the circumstances and honestly, pack in as much fun and love as we can before the shit starts to go down. So, two weeks ago and again, this is after the diagnosis and while we’re scrambling to find doctors, we went for a weekend wine tasting with another couple in Los Olivos, sight of sideways. Last weekend, I scrapped my annual backyard pool party and instead had a spontaneous potluck dinner for my wife with 30 friends who came out to see her with virtually no notice.

And because our 17-day summer vacation, we’re going to take a family road trip to Colorado since that has now been scrapped due to upcoming chemo treatments, we’re doing a two and a half day summer vacation which is pretty much all we can get done before chemo starts on August 4th. So, we’re trying not to treat this as life and death. It might be, but we’re not looking at it like that.

We’re looking at it as an interruption, something closer to the pandemic than to a horror movie. It sucks for all of us but especially my wife that she’s going to have to be in so much discomfort and lose her hair and be tired all the time, but it is a thing that’s happening that we can’t do anything about and we just have to get through to the other side. As for me, I’ve spent most of my life trying to help other people.

I’m learning to accept help from others. Oh God, this is where I’m going to cry. So, I’m learning to accept help from others.

There are people who often offer to send us meals or take the kids for a weekend. Right now, it’s just too early to know what kind of support we’re going to need. We are grateful to feel so much love coming from all over the internet.

It’s comforting to know how many people have been through some version of this process who had similar diagnoses and come out on the other side stronger, but I think the main reason I’m choosing to do this podcast and again, I was just going to write about it because I knew I was going to cry. The reason I’m doing this is twofold. Sometime in the past couple of weeks, the thought dawned upon me that early in my marriage when I was writing about the difference between being single and getting married and making a good choice with your partner, I was starting to formulate my theories about what’s really important in a person.

Probably started coming up with the idea of the five C’s, character, kindness, consistency, communication, commitment, and exalting those virtues, at least on an equal plane with what most people do, which is chemistry and common interests. So then the example I would give, and again, I just remember this, it just hit me. I would always give this example when I was coaching.

You may look for a guy online who’s six feet tall and makes six figures, but what you really need is a guy who’s going to drive you to your chemo treatments in 20 years. That’s what I said. Who knew how prophetic that was going to be? Naturally, the thought occurred to me about how my wife would take care of me if the roles were reversed.

This is why I’m such a big believer in love and in marriage. Not that you can’t go through cancer with just the support of your close girlfriends or not that you need a piece of paper to validate your love, but there’s something about the commitment to the commitment to be there for someone for the rest of their lives that is indubitably deeper and more binding than just being boyfriend and girlfriend and seeing each other for dinner and sex and travel every other weekend. It’s just different.

This brings me to three emails that I received this week that came off the heels of my wife’s cancer announcement. These emails have been unedited, so if they sound a little more self-aggrandizing than I would like, I’ll take that. I did not write any of these words, but I’m sharing them with you for a reason.

This is the reason that I do this job. You should have seen my wedding vows. Anyway, here we go.

I want to thank you wholeheartedly for love you and for all of your coaching. I’m now 60. I was a widow to suicide in 2017 after 22 years of marriage.

It wasn’t a good marriage and I’m just as responsible for that as he was. I’d had a brief marriage before that. My first one ended in him leaving abruptly with no warning and no hint that anything was wrong.

Along with my physical healing, I’ve done a lot of emotional healing, trauma resolution, mindset improvement, et cetera. It took me nearly five years to be willing to try dating, and then there was a year plus of very mismatched first dates. Then there was a series of five men that I had two to three dates each, and each taught me a clear lesson that stuck with me permanently.

Two years ago this month, I met my boyfriend. We are completely mismatched on paper. If I’d just seen his profile, I wouldn’t have even paused on it, but thankfully he wrote to me.

I’m an MD. He has only a high school education. I’m from just outside Chicago, grew up liberal, and have traveled the world.

He’s a former independent dairy farmer who still lives on the farm he was born on, is very conservative, and only been out of his state twice to adjacent states for maybe a total of 10 days in his entire childhood and 36 years of farming. We lived nearly two hours apart when we met and now live just an hour apart. We spend eight to 12 days a month together and talk every day.

We live closer, but we’re in different states, and I want to keep my medical license and not go through the hassle of getting licensed in another state. I love and need to dance, ballroom Latin swing, and he’d still be afraid he’d be too awkward. And yet we’re blissfully happy together, both being loved correctly for the first time in our lives.

There’s total acceptance in both directions. I feel completely seen, heard, and understood. He feels completely accepted, appreciated, and admired.

I can’t tell you what that means when people use my words. I can’t describe it. Of course, we have common interests.

We never stop having fun with each other. Lots of playful teasing and flirting, even though we almost never go out. I probably had one out of 10 physical attraction for him initially, but it didn’t take long for me to be unable to keep my hands off of him after an entire adult life of next to no libido to really enjoy our frequent and fantastic sex life.

We never fight. Of course, we’ve had some disagreements and issues to resolve. Our love has only grown deeper, and I anticipate we’ll be together forever.

I can’t thank you enough for all you taught and all that I passed on to my daughter, who got out of a non-accepting relationship and is now a great one, and to my 23-year-old son, who has a history of dating women he tries to rescue and is now understanding why that will never work. Feel free to use that as a testimonial. Marnie, I’m sorry I can’t do a very good job of quitting these women’s words.

I’ve always been a crier, so I just got to plow my way through this one. There’s two more. Dear Evan, thanks for the work you do, not only the brilliant content, but also the way you process love with people.

You are real, kind, honest, and nuanced. You’re fun and creative and passionate in your podcasts and writings. I’m going to power through, I swear.

I’m married to the love of my life because your work created synchronicity for me to meet the man I hoped for. In brief, I was married for 25 years to a successful and unkind man. Nonetheless, I got out and thrived.

Dating, however, was a terrifying new experience. I have 15 children, 10 adopted from hard places. I’m a trauma counselor and instructor at a university.

I’m busy and passionate about the work I do, but love has been something I’d always believed was possible. I listened and read a lot, found your podcast. In fact, I think I’ve listened to all of your podcasts since I began a few years ago.

I never joined coaching because I didn’t need to. Your advice simply works. I try to do exactly what you said on the apps, including winding my lens, thinking outside the box, engaging at the right level, focusing 30 minutes a day, staying open even through dates with guys who didn’t interest me and allowing the progression.

Within six months, I met a man who did it right. He loved me, pursued me, and married me. We’ve been married for over a year.

I never thought I would find the one, especially since I have a big career and lots of kiddos. He not only loves me, but appreciates it all. Of course, we have the normal relationship challenges, but love is the foundation, and mutual admiration lays the guardrails.

I’ve never experienced this kind of love. It’s the joy of my life, so I wanted to say thank you. Your work works.

If only people will listen and try. Today, I still listen to every podcast. The relationship advice works, whether married or dating.

I pass on the dating information to my friends and clients, because after trauma, people still want to find the love of their life. Thank you, Evan. Thank you for what you do.

I know you know it matters, but wow, it truly does. If I can do anything to support you during this time, let me know. Jodi.

And then the last one. Hi, Evan. You may remember me, one of your earlier clients, now happily paired for 14 years.

I still read your emails and recommend them to others who could benefit. This just hit me as if it came from a close friend. I was so sorry to read about your wife.

I’m not good with words to express my wishes for you, but I want to tell you, I’ll be thinking about you and your wife, sending all the good vibes I can muster. I hope you’ll continue to send emails like this to keep the people who care about you posted on her progress. With Karen, Ruth, 14 years ago, Ruth was 75 when she came to me for help.

She got married, actually, with my help at age 75. She’s now 89 years old. I just can’t express how grateful I am to have done this work and to have real people sending me love back.

I just can’t describe it any other way. So I know you’re aware of this, anybody who’s made it this far into the podcast, but I think it’s important for me to say that yes, cancer is overwhelming and it’s unpredictable, but it’s the thing that has clarified the meaning of everything I’ve done for 20 years and how I so much enjoy this work and helping other people get the thing that I have that’s making me cry. So right now, right this second, I’ve got three clients who signed up with me in February who are graduating six months of LoveU with boyfriends.

So cancer, big, crazy, unpredictable, I can’t control that. The thing I can control is this, what I do every day, and my work doesn’t stop because my wife has cancer. This is what I’m diving into.

This is the thing that I’m most passionate about. So if you could get past the tears and you really want help finding something special like the women who wrote to me today, go to evanmarkatz.com/now to book a time to talk to me next week after our little family vacation when I’m back from that trip and I’m going to dive back into my work and give all of my love to my clients. That’s what I’m here for.

That’s the meaning of life. I swear. It’s the meaning of life.

Just minutes ago, I created a CaringBridge link to keep people updated on my wife’s situation. I’ve been told it’s what people do. I’ve never done it before.

I just threw one thing on there. So if you’re curious about how we’re doing and you don’t want to be bored by tears in every podcast, I highly recommend that you check out the link that we probably put in the show notes if I do it right. In the meantime, thank you for bearing with me and these tears.

I wish I was able to talk without tears. I’m a pretty good writer, but man, I just can’t get through emotional speeches. I just can’t do it.

So thank you for bearing with me. Thank you for listening. Thank you for being part of it, and I’ll see you really soon.

Take care.

3 Reasons Your Relationship Will (Likely) Fail

Have you ever had an amazing connection with a man—only to find yourself heartbroken and confused when it didn’t last? In this Love U Podcast, I break down the three sneaky but predictable reasons relationships fail, even when everything feels right: timing, circumstance, and location. If you’ve ever fallen for a guy who wasn’t ready, was juggling too much, or lived too far away, this episode is for you. I’ll help you spot these traps early so you don’t waste time on someone who can’t go the distance. Tune in now to protect your heart, trust your instincts, and date with confidence.

What You’ll Hear:

  • I break down the heartbreaking pattern so many women face—going from “he’s the one” to wondering what went wrong.

  • You’ll hear the three biggest reasons promising relationships still fail: bad timing, messy life circumstances, and long-distance dynamics that feel romantic but rarely work.

  • I explain why chemistry and connection aren’t enough—and how even great guys can derail your future if they’re not ready or available in real life.

  • I unpack how to spot these red flags early, before you invest months (or years) trying to fix something that was never sustainable.

  • You’ll hear stories of women who bet on potential, ignored timing, and ended up stuck in relationships that drained them—and how you can avoid the same fate.

  • I give you clear, actionable dating wisdom so you stop choosing “maybes” and start making smarter decisions that lead to lasting love.

  • And finally, I share why the right relationship isn’t supposed to be hard—and how to know when the timing, circumstances, and location are finally working in your favor.

Full Episode Transcript:
You’re in love.

You have the deepest connection. You’ve never felt anything like it. You both agree that you just know that you finally met your person, the one.

One year later, you’re single. You’re depressed. You’re devastated, and you’re trying to make sense of where you went wrong.

In today’s episode, I’m going to tell you. My name is Evan Marc Katz. This is the Love U Podcast.

This is an episode you absolutely want to stick around for because I’m going to be dropping some real hard-hitting, truth-telling knowledge. But you’ve got to stick around until the end. This podcast is sponsored by absolutely no one.

So, to spread the word, make sure you subscribe on Spotify. Subscribe on Apple. Leave us a positive review, et cetera, et cetera, et cetera.

It actually means a lot, so make sure you take care of that. If you haven’t already done so at some point in time. And before we get into the nitty-gritty of today’s podcast, I want to remind you that the Extraordinary Love series continues on.

It grows by about 100 people every month. I do a live Zoom call with a live Q&A on a very specific topic. The next month’s topic is what high-quality men want in a long-term partner.

Join the movement. It is now a movement. Once you have over 500 people, it’s got to be a movement, right? So, join us on the Extraordinary Love series.

Extraordinaryloveseries.com. Put in your name, email address, and phone number to get reminders. And now, without further ado, three reasons your relationship will likely fail. Now, I don’t want to be a pessimist.

I’m a dating relationship optimist. You couldn’t do this job if you weren’t. But you don’t have to be Nostradamus to recognize that most relationships do fail.

So, this title is not remotely controversial. If you were texting eight guys on Bumble now, if I were a betting man, I would bet against any of those eight guys on Bumble being your future husband. So, that’s where we come up with the love you idea of long-term, short-term optimism.

Sorry, I got it backwards. Short-term pessimism and long-term optimism. We don’t expect anything from any one guy.

And at the same time, there’s 70 million married people in America. Half of all couples start online. There’s no reason to be a pessimist about love when many, many, many people still fall in love and get married, especially people who are college-educated, six-figure earners are the most likely to get married.

So, no need to be gloom and doom. That’s not the point of this podcast. I just had to slip that in because it’s always important to remember you could be a short-term pessimist and realize that most relationships don’t work, but if you play your cards right, there’s every reason to think that you will get happy again one day.

So, this is a podcast for people who want to make good relationship choices where the stakes become higher. We don’t expect anything from one guy, but eventually you’re going to meet a guy and you’re going to have sex with that guy and you’re going to open up to that guy. You’re going to introduce him to your friends and your family.

You’re going to talk about a future and you want to know that you’re doing this with the right person because you can meet someone and feel a deep connection. You could be perfect on paper and you could run a simulation through a computer and discover most relationships will still end in failure. Why? When you have a deep connection, he has a deep connection with you and everything looks perfect on paper, will relationships still end up failing? That’s what we’re talking about here today.

And there are three reasons that are kind of obvious that I haven’t heard put into a little listicle before, so we’re going to do that today. Number one, timing. Even the right person at the wrong time could be a broken relationship.

So, here’s some examples. There are infinite examples of this. He’s separated and emotionally raw.

Now, maybe he’s been separated for a week, but maybe he’s been separated for a year or two. So, you come along. He’s been in a loveless, maybe sexless marriage for a long period of time.

He throws everything into his relationship with you. You fall deeply in love with each other and this feeling, this relationship is real. We’re not minimizing what you’re feeling.

The problem is two years in, you’re looking to get a wedding ring often, right? And the ink is just drying on his divorce papers. So, you’re just in different places in terms of what you want. He might be a great guy, but he might be a great guy who you’re meeting at the wrong time in his life, where your needs are different and it doesn’t mean there’s any bad actors, right? Or imagine a scenario where you’re thriving in your career, but his career is tanking.

Maybe he’s been downsized in his middle age. Maybe he’s no longer motivated. Maybe he went out of business because of market circumstances, but he is on shaky ground.

Maybe he’s unemployed and he’s not bringing in anything, but he’s certainly not going to be the best version of himself. He’s not going to be that confident. He’s not going to be as masculine, ready to protect and provide and take care of you, since he could barely take care of himself and he’s probably feeling like a shell of himself.

So, another example of where it doesn’t mean he’s not a good man. He’s a good man at a bad time in his life and until he gets back on his feet, I would not really entertain it. It is not your job to see him through this time.

It’s not like you’re married for 20 years and he lost his job. This is the guy you just met. So timing really, really matters.

The most obvious example of timing is you’re 38, he’s 34. You very much want to start a family and the guy you’re dating is maybe open to marriage. He could be open to kids.

The maybe guy is the most dangerous guy because you hear, oh, I could work with this. I like him. I love him.

Maybe could mean yes. Yeah, and maybe could also mean no. You could sink two years into a relationship with a 34-year-old man.

You’re now 40. He’s 36. And you’re thinking, all right, so we’re doing this.

And he’s like, I don’t know if I want to get married and have kids. And now you’re there holding the bag. Easily avoided if you don’t date the maybe who isn’t sure if he wants to get married, isn’t sure if he wants to have kids.

He’s just a different person at a different time and you banked on your connection and the potential. So love is not just about chemistry. We know that.

But chemistry takes on a disproportionate weight. Alignment and timing is as important because you could have all the chemistry. You could have everything add up on paper.

But if you find a guy who’s at the wrong time in his life where he is not ready to build something with you because something’s broken in his world, doesn’t matter. And I wouldn’t even get started on a relationship like that. You’ve got to come from a place of abundance to be able to say no to a great connection with a guy who has some external timing issues that are going to prevent him from being a good boyfriend and future partner.

Second thing, and I realized as I was writing this, it’s a little bit like the first thing. And I separate it from timing. I call it circumstance.

So circumstance, I mean that’s just life conditions. Shit happens. So imagine you’re dating a single dad.

You’re both in your late 40s. And suddenly his unreliable ex-wife can’t handle anything. And so he’s got full custody of kids.

Now he doesn’t have every other week off or weekends free. He’s the guy who’s got the full-time job. That’s going to take energy and time away from you.

Doesn’t mean he’s a bad guy. But it might mean your relationship is not going to be what you want it to be. And you’re going to be squeezed out by his lack of quality time because he can only give so much when he’s the full-time parent.

I’ve got a lot of women who work with me who are the full-time parent. They know exactly what it’s like. But you’re going to have to accept less from your partner.

Not everybody gets that. Maybe you fall for a guy who’s in start-up mode. There’s another circumstantial thing.

You’ve got a hard-working entrepreneurial guy, leaves the big corporations, goes into start-ups. Start-ups are notoriously hard for the amount of hours that they demand. So your guy barely has time to sleep.

Or maybe he’s on a law firm track and he’s working 60, 70 hours a week. It’s really exciting to know that you’ve got an ambitious, successful guy who can take a luxury vacation. But you might not get much of a partner out of that.

So whether his whole personality is the workaholic and you finish second, or this is a time of his life where he’s working 70 hours and he might be able to see you for three hours on a Friday night, that relationship might work for him. Hey, it’s great to have a girlfriend who’s waiting for me when I get out of work all bleary-eyed. But it might not work for you.

And I have a love you saying, you can’t have a relationship with a man dependent upon him changing for you. Yes, circumstances can change. I just don’t like waiting for them to.

You really want to meet a guy who’s at a good time in his life, at a balanced time in his life, where he does have room for you. Another circumstantial thing. You meet a guy who is sober, but he is in active recovery.

It’s not that far away from it. So he’s just trying to regain his footing, trying to regain his faith in himself and his trust in his friends and his family. He might not have much to give in terms of building a life with you if that’s what you’re looking for.

So no shade on people in recovery. Just know that there’s only so much hard things we can do at once, I’ve discovered. I’ve talked to people who were in the process of moving or switching jobs or losing weight, and it’s detracted from their focus on their own dating coaching.

There’s only a finite number of hours in the day. So when someone is taking on a big project at the same time he’s taking on love, sometimes those circumstances, and in reverse, by the way, if you feel personally indicted by anything I’m saying, that’s often useful too, to maybe not look for love when you are in major transition with something else. So I’m not trying to stop you from finding love, but I really want to make sure that you know that there’s really good circumstances.

When people hire me, it’s usually in those best circumstances. I’ll circle back to that at the end. So circumstance has a lot to do with love.

It’s not about blame. We don’t have to blame guys for having shit happen in their life that knocks them off course. It is just realizing that alignment and timing has so much to do with whether relationships are going to work.

My story, you know, I wouldn’t have chosen my wife when I was 32 because she was in a relationship with someone else. I wouldn’t have chosen her when I was 36 because she would have been 39, and if I wanted to have two kids, that would be high risk. The only time I could have met my wife was the time that I did, when I was 34 and she was 37.

That worked. We pounced on that opportunity. But the same two people meeting at different times are two ships passing in the night, and that’s okay.

You’ve got to choose your spot. Third thing that causes relationships to fail more than we want to acknowledge, and I don’t know why everybody on the internet isn’t on this train, but I will keep on pounding this, is location. Long distance relationships are set up to fail.

I’ll give you three reasons why, so we don’t have to do a whole podcast about it. I’ve already done a whole podcast about it, but long distance relationships are high risk for three main reasons. Number one, your relationship isn’t real until you’re together.

It’s vacation love. It’s a fantasy. Two people could fall in love at Club Med and be from different states or different countries and try to keep it going and fly back to see each other.

But until you’re actually together, it’s pretty much vacation love, which means it’s fun and easy and exciting, but it hasn’t hit reality yet. Number two, someone has to uproot their life for it to work, so you can have a genuine connection with someone long distance. I’m not taking anything away from it.

There are long distance relationships that work. My sister is in one, but for it to work, my sister had to leave New York and move to San Francisco. That’s a high risk move, especially if when they move in together, they realize their relationship isn’t as strong as it was when they were talking on the phone.

Very, very different circumstance. So someone has to pick up and uproot their life and leave their friends and family or sell their house, and that’s a high risk move for any relationship. Another third thing that dawned upon me relatively recently is that it’s really easy for an avoidant guy to stay in a long distance relationship.

In fact, it’s a perfect relationship for a guy who doesn’t want that full integrated partnership, out of sight, out of mind. He can see you once a month. He doesn’t have to deal with the day-to-day bullshit very much.

And for a guy who wants to keep some distance, a literal long distance relationship is perfect. And it’s not always easy to tell that that’s literally all the guy wants. That’s why he chooses a long distance relationship.

It’s like having a mistress. What’s the lowest maintenance relationship I could have? Not what’s something where I really want to build something with someone. So it’s very easy to get caught up in a relationship with a guy who doesn’t really want a full relationship.

It works long distance. It doesn’t always work up close. And you’ve probably seen evidence of this over the years.

So there’s plenty of examples of long distance. We don’t have to go into all of them. He lives in Boston, and he’s tied to his career.

And you’re a digital nomad in L.A., but you really want him to come to you because you like the West Coast. And people tend to get anchored in a place. And even if there’s the willingness to move, it doesn’t always mean that the move works out.

And now you find yourself in a new city because of someone that you broke up with. Or the commute, right? We think we can make it work. It’s only two hours away.

But eventually it becomes kind of draining to go back and forth two hours every Friday night in rush hour traffic. And fatigue builds, and resentment builds. And it’s just a harder relationship.

So it doesn’t mean there’s no examples of it. I’ve got a client who I interviewed for this podcast named Victoria. She’s got a boyfriend.

They’ve been together for years. He drives six hours to her. It’s a great setup for her.

But he drives six hours to her. I don’t think that happens very often where a guy’s going to drive six hours to you and not ask for anything back. So buyer beware.

It’s not that it’s impossible, but I think it’s high risk, and I think it’s better avoided. Compatibility, right? How the system works. Location is part of compatibility.

And we can’t just sort of pretend it’s this one minor X factor. It’s a huge factor. So in my world, if I’m giving sort of top-down advice from people, I’m trying to avoid predictable things that you could pick up within the first five weeks of dating.

And if we go through this whole thing, if we just go through this podcast and talk about things that you’ve probably done in the past that haven’t worked, we’ve touched on a bunch of them. Long-distance relationships, relationships with men who are at a bad time in their life, whether it’s employment or addiction or issues with ex-wives and kids, guys who don’t know if they ever want to get married, guys who don’t know if they ever want to have kids, guys who are just sort of general maybes. These are absolute no-nos that people think, well, but isn’t that most guys? Yes, that’s why we avoid most guys.

That’s sort of the point. If you go to evanmarckatz.com/10men, I think you can download a PDF that outlines, here are the 10 guys that you avoid when you’re dating. And they’re the guys that we talked about here today.

It doesn’t mean you can’t have a connection. It doesn’t mean you can’t genuinely love them. It doesn’t mean they’re bad men.

It means the circumstances of their life are such that it’s unlikely that a pairing is going to work. And you don’t have to sink one year, five years, ten years into them. You can figure this out in the first five, six weeks of dating before you become boyfriend, girlfriend, before you sleep together.

It doesn’t take long to have these guys reveal these things about themselves. I can’t tell you how many people I’ve coached over the years who are in three-year, five-year, seven-year relationships with guys where they were in so deep they had such sunk costs trying to figure out how to get the long-distance guy to move to them. To get the guy who didn’t want to get married ever to propose to them.

Or the guy who doesn’t want to have kids is kind of kicking and screaming about you putting pressure on him. Or the guy who is a workaholic, you’re making him feel guilty and he’s blowing up at you that he’s working for you. God, how many versions of this story have we seen? So it doesn’t have to be that hard.

I know people glorify relationships take work. I don’t glorify that. A good relationship is easy.

And the best time to do it is when you’re at a good place in life. I have people on my mailing list for five years, ten years. There’s recently a woman who was 50.

She told me she got on my list when she was 50 when she was first divorced. She didn’t hire me until 60. Why? Timing.

She was working on herself. She was getting over her ex. She was losing weight.

She was trying to get on her own two feet independently to see what life was like without him. She was raising kids. She was busy at work.

There was always very valid reasons as to why someone doesn’t hire me. The people who hire me are the people who are like, I am ready. Life is good.

What I’m missing is a partner. That’s the timing of the man that you want to meet, a guy who’s really ready for you instead of trying to make circumstances and timing and location not matter because they matter so very much. So if you’re at a good place in life right now, this is the time.

Your next action, go to evanmarckatz.com/now. Book a time to talk with me. I’m just going to ask you questions about yourself.

Listen to your answers. Make sure that you’re doing something proactively, not just listening to a podcast, which is informative, but taking active steps to date and choose higher quality men who are emotionally available and treat you the way you deserve to be treated. I’m pulling for you.

Thank you for listening. This is the Love You Podcast. My name is Evan Marc Katz.

If you haven’t already given us a positive review, please do so. If you have not subscribed to the Extraordinary Love Series at extraordinaryloveseries.com, it is free. It’s a live lecture, a live Q&A, the ability to ask me questions and have me answer them.

It’s my pleasure. I love doing it, so I hope to see you there. And as always, I love you, I appreciate you, I thank you for listening, and I look forward to seeing you again next week.

Take care. Bye bye.

What to Do If You’ve Never Been Properly Loved

Have you ever felt like your past has permanently shaped your love life? In this deeply personal episode, I share the emotional journey of my client Lorelei—a smart, successful woman whose early experiences with an abusive father and controlling husband convinced her she was unlovable. We explore how trauma can create limiting beliefs that sabotage your dating life and how genuine emotional safety—yes, even from a male coach—can start to heal that. If you’ve struggled to trust men or believe that love is still possible for you, this episode will give you hope, insight, and a path forward. Tune in to rediscover what’s possible in love, no matter your age or past.

What You’ll Hear:

  • I share an emotional coaching session with my client, Lorelei, a smart, beautiful woman in her 60s who’s finally confronting the childhood wounds that shaped her entire love life.

  • You’ll hear the devastating belief her inner child whispered—“If no man has loved me in 60 years, nobody ever will”—and how we’re slowly rewriting that story together.

  • I talk about how so many women unknowingly base their entire view of men on just two relationships: their father and their ex-husband.

  • I unpack how your early experiences with men can quietly dictate who you choose, how you feel about yourself, and what you believe you deserve.

  • You’ll hear how Lorelei began to trust again—not just in the process, but in me as a man—despite having every reason not to.

  • I reflect on the unexpected role I’ve come to play for some of my clients: the first man who makes them feel safe, heard, and understood.

  • I explain why seeing love modeled in real life matters—and what happens when you’ve only ever seen dysfunction.

  • I talk about the emotional breakthrough that helped Lorelei go from fear and paralysis to finally getting online and believing love might actually be possible for her.

  • I share why I believe the second half of Lorelei’s life is going to be better than the first—and how that can be true for you, too.

  • And finally, I invite you to open your heart to a new chapter, one where you stop living by old pain and start creating the love story you’ve always deserved.

Full Episode Transcript

We’re going deep today. I’m not going to say that I’m going to cry, but I’m not saying I’m not going to cry either.

This episode is for every woman who’s had challenging relationships with her dad and subsequently with every other man that’s ever come into your life. There is hope for you. So please stick around for this entire episode.

My name is Evan Marc Katz. This is the Love U Podcast. Thank you for listening.

I really appreciate you. The Love U Podcast is a place where you can learn everything there is to know about dating and relationships, sex, and men from a man’s point of view. I have been doing this podcast since 2016, been a dating coach since 2003 before there were such things as dating coaches.

And so hopefully I have something to share with you that might be insightful. And I really appreciate you subscribing on Spotify, on Apple, all the positive reviews and five-star things. If you haven’t given us a review, it’s been like a month since I’ve gotten a comment.

So maybe you could be the person who makes my day and offers me a nice comment about what you get out of listening to the show. I’m also excited before we get started in the meat of today’s podcast to tell you about the next installment of the Extraordinary Love series. I do that the third Wednesday of every month.

It’s a Zoom call with a specific topic and a live Q&A every single month for free. We’ve had over 500 women registered. I think this month might be over 600 women registered in total.

And it’s something that you definitely want to be a part of this month’s topic, what high-quality men want in a long-term partner. And so go to extraordinaryloveseries.com, put in your name, email address, and phone number, and I will see you on the next Extraordinary Love series. So 22 years into this, that’s how long I’ve been doing this, I keep learning.

It’s a fun part of the job. It would be terrible if I was just running on autopilot and never, you know, I just, I talk at people rather than with people. But the nicest part about this is when you deal with human beings and you listen, you have always something reflected back to you that you haven’t seen before.

So I have a relationship that I think is pretty special with a client of mine named Lorelei. We’ll call her Lorelei for this sake. She’s beautiful, she’s bright, she is, I think she’s around 60 years old, and she has overcome so much in her life.

On the outside, you look at the life she had, she was living the dream, she was married to a very successful man for 25, 30 years. She got to be the stay-at-home mom that she wanted to be, to devote all her energy to her family. That’s what you would see from the outside.

From the inside, she felt small and disregarded and unintelligent and unimportant and controlled. She was trapped in somewhat of a prison for her entire adult life. And it all started, again, without breaching her trust, this is not an unusual story, it started way back in her childhood.

Physical, emotional abuse from her father set a template about how men are and why you should be with them. She was unprotected by her mother, and it taught her that the world was an unsafe place, that you had to go along with things that you didn’t like, and that her opinion and voice didn’t really matter. If I talk about being the CEO of your love life, this lovely Lorelei has never felt like the CEO of her life.

And she carried that belief into her marriage and chose a man who vaguely resembled her father, another controlling guy who was detached from her and her emotions, and he gave her enough of a good life that she couldn’t see how to escape. It never really had the courage to leave. And so, as I said, this is a painful story, but it’s not an uncommon story from where I sit.

So a few weeks ago, I’m coaching Lorelei, we do these one-on-one Zooms, she’s a private client of mine, and I was picking up on her ambient anxiety about dating, and to some degree about coaching with me. Just because you’re on Zoom doesn’t mean you can’t get a vibe from someone. So I was getting some sense of fear about dating and men, and maybe her belief in what we were doing together.

And she said something to me that was so profound, I was like, I’m writing this down, I’m going to talk about this in a podcast. So she said she had a conversation with her inner child, and this is work she’s done on her own, it’s nothing to do with me. The little girl voice inside of her, because that’s our formative years.

I mean, I wouldn’t put an inner child next to me and say, hey, meet little Evan. But I do think that there’s definitely an inner child voice that everybody has. This one for her is the person who’s the victim of so much abuse.

These are her earliest memories. So her inner child, while she and I are working together, said, and this is her quote, if no man has loved me in 60 years, not my father, or my ex-husband, or any other man, nobody will. This is proof that I am unlovable, unworthy.

So I was, that’s devastating to hear. And so what I was picking up was her fighting her resistance to this process of just being loved. And again, I don’t want to throw the word love around too loosely.

I wouldn’t want my clients to fall in love with me. I don’t fall in love with my clients. What I do is show them love.

I show them what it feels like to be loved, to have someone who is in your corner, who’s not judging you, who’s not abandoning you, whose goal is your happiness. That’s the not-so-secret secret of my business. And so she’s so wary of men, and I happen to be a man.

And so I’m overcoming 60 years of her inner child saying, no, he’s just another man. You’re not safe, whether it’s with me or with any other guy on the planet. And so when I gently point it out, and this is logic in the face of very deep emotion, but it’s sort of unassailable logic.

Her sample size of men is two. It’s her father and it’s her husband. And these are the guys who did the major damage in her life.

So there’s billions, millions, depends on how big or small you want your community to be, but there’s an infinite number of men out there. And the number of men who are her vision of how men are is two. So she was born into the family with one, right? That’s her father.

That sets the template for the husband she chooses. It’s like she’s got blinders on, right? So she interacts and devotes her life to two men who are constitutionally incapable of being the self-aware, sensitive, selfless guy who can make for a good husband, right? She didn’t barely choose either of them. It was almost like it was given to her.

So why would she draw the worst possible conclusion about herself? That because there are two bad men that she spent most of her life with, that somehow that’s about her. That’s absolutely the last conclusion I would want her to draw. And the conversation continued because she heard me and she’s like, you know, logically that makes sense that it is only two men.

I get that, but those are the only men in my life. And she explained further, and we talked about just different paths growing up. She explained further that she has no friends who are in really happy marriages and therefore she has no relationship role models to either inspire her to a good relationship or show her what it even looks like or feels like to have a relationship.

It’s someone who’s blind, who’s trying to paint a landscape or something like that. It’s not her fault, but it’s really hard to know what you’re going for if you’re not around it all the time. And so this led me to think that she basically knows two types of people at her juncture in life.

People who come from dysfunctional families and have dysfunctional marriages and stay in dysfunctional marriages for 20, 30, 40 years, right? Like, oh, I guess this is what love is to people who give each other the silent treatment and berate each other and cheat on each other. And I mean, I guess that’s a version of reality. That’s what she was used to in her family.

Or people who are friends of hers who are in sort of normal marriage that sort of deteriorated. It’s not abusive. It’s just two people who don’t really love each other.

And this is my point. She’s got friends like this, right? Marriages that exist sort of in name, but the kids are out of the house. They don’t make love.

They don’t do loving actions for each other. They minimize the amount of time they spend together. It’s just more marriage in name.

And again, I know that those sort of things exist. I’m not denying their existence. They’re extremely common.

But this is her only entryway into marriage are those two stories, the neglectful marriage and the abusive marriage. And so it helps to know people who are walking the walk, right? And this is anything. If you want to learn to be a successful businessman, it probably helps to work at a company with other successful businessmen and so on and so forth.

My wife opted out of her career and she took a bunch of mommy and me classes with other people who’d done this before and could teach her how to do this better so it wasn’t so scary. I mean, we are all constantly learning from people who have done it before and theoretically done it better. And then my client, Lorelei, said something that really kind of floored me.

And the reason I’m recounting this whole conversation is that it was profound and there were kind of things dropping that I hadn’t considered before. She said, I, me, Evan, was serving the role that her father and brother and husband should have served, right? And I hadn’t quite contemplated that before. And this big revelation, like I knew it was my job to show people love, but she told me I didn’t understand the power that I had.

I never thought of this as a power position, right? That I was being tasked with being the man that she should want to date, not literally, figuratively, right? Leading, right? Like all the stuff I talk about here, leading with character, kindness, consistency, communication, making each of my clients feel safe, heard, and understood. The stuff that I say you should get from your partner is stuff that I got to exhibit in every interaction. Every word that I say has to lend credence to the idea that I’m obviously not the only man on earth who knows how to be kind to a woman.

So this conversation did two things simultaneously. It made me more compassionate. It’s not like I was not compassionate after two decades of doing this, but it made me almost softer, more tender to my smart, successful clients, right? These really impressive women kind of need a hug as much as they need anything.

And it was a breakthrough for Lorelei in that she came to terms with the idea that she could trust and that there are other men besides some dating coach she found on the internet who are kind to women and want to be in service as part of a larger integrated partnership. The thing she’s looking for actually exists, right? And she’s starting to believe that this is true when her whole life has indicated otherwise. So Lorelei’s getting online.

It took her a while. It had taken her three months kind of dragging her feet, a little afraid. But I predict she’s going to find a good man a lot sooner than she thinks because she’s so amazing and because her dating sample size is so minimal.

It’s like she doesn’t even know what’s out there yet. So I’m excited for her. I’m optimistic for her.

And I think that we can close the book on the first 60 years of her life and open up a new chapter, brand new, unwritten, right? And plot out something that’s a lot more beautiful for the next 30 years. So if you want to be part of this, please, I encourage you, go to evanmarckatz.com/now, book a time to talk with me. I’m just going to ask you questions about yourself, why you’re reaching out, what’s not working in your love life, what you want to see happen in your love life, what obstacles are getting in the way of your success.

And we’ll plot out a course of action to get you unstuck from where you are in a more positive place and taking action to help you achieve your ultimate goal of creating a lasting, loving relationship, the kind that you deserve. I really hope to see you there, evanmarckatz.com/now. Before we go, I want to thank you for listening to me.

I know this isn’t a conventional podcast, I don’t know. I’m sure most podcasts are three people bullshitting about what they saw in The Bachelor, going on for three hours about politics or something. These are little sort of 20 minutes of me thinking out loud.

But hopefully somewhere along the line, you pick up something that you could take into your real life and makes you feel better about your chances of doing something really important in a pretty chaotic world. Having your go-to person is kind of everything. I’ll be talking about that a lot more in the next coming weeks.

I’m also excited, before we close, to remind you Extraordinary Love Series, extraordinaryloveseries.com, doing a Zoom call for high achieving women looking for high value men. And this month’s coming topic is what high quality men want in a long-term partner. You don’t want to miss it.

So go to Extraordinary Love Series to register. Thank you for listening. I appreciate you.

I love you. I look forward to reading your comments and reviews on YouTube and Spotify, et cetera. And I look forward to seeing you again next week.

That’s it. That’s all I got. Talk to you soon.

Bye-bye.