I Can't Believe I'm Buying This Book

A Commonsense Guide to Successful Internet Dating

Fifty million curious singles have tried online dating and hundreds of thousands more sign up every week. That means thousands of potential mates — and serious competition for each one. In “I Can’t Believe I’m Buying This Book”, Internet dating expert Evan Marc Katz shows you how to get noticed online. A former MatchNet consultant and avowed online dater, Evan offers practical advice on choosing the right dating website, writing eye-catching profiles, striking up that first email “conversation,” turning a first date into a second, and much more.

Equal parts how-to guide and inspirational pep talk, “I Can’t Believe I’m Buying This Book” is like having a chat with a hysterically funny, insightful friend who tells it like it is while remaining cheerfully optimistic about the universal quest for love. Whether you’re an online dating junkie or a complete newcomer, this irreverent and intelligent guide will teach you how to master the dating game and find true love online.

TIME Magazine

“One new guide is indispensable – Evan Marc Katz’s “I Can’t Believe I’m Buying This Book.” (Ten Speed Press; 174 pages). The book’s tips on everything from jazzing up your profile to polishing your first-date etiquette are so sharp that this is a must read for any online dater…Even if you don’t agree with everything he says, his funny, upbeat tone will make you want to log on to a dating site right away and start searching for your Valentine.”
– Time Magazine

Publishers Weekly

“Katz entertainingly reviews how to present one’s self on the Web and prepare for every eventuality — from deciding how long to wait before meeting in person to who should pick up the check. Much of his advice is common sense — write a lively introductory essay, be selective in whom you respond to — but, as Katz notes, common sense often goes the way of the Dodo when it comes to dating.”
– Publishers Weekly

The Washington Post

“Katz dishes out tough love and common sense with tongue firmly planted in cheek.”
– Washington Post

The Wave Magazine

“(Katz’s) book is filled with humorous and helpful advice about getting over the qualms of online dating, presenting yourself effectively within the medium and understanding the issues for both sexes…”
– The Wave Magazine

“…you need to read Evan Katz’s short, sweet, extremely helpful guide as a primer on the Internet dating world to get you moving in the right direction…”
– Seduction Insider

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